Hello Kitty Birthday Decorations
MaybeShoppers spend an estimated $2.0M a year here. But demand is soft, at -5.8% this quarter, so Hello Kitty Birthday Decorations is a Maybe.
- Flapen Score
- 62 / 100Top 7% of 11,240 Home & Kitchen niches · +13 vs the category median of 4962
- Market size
- $2.0M/yr4.1M searches / yr
- 90-day growth
- -5.8%search demand this quarter
- Competition
- 32%top-5 click share · 38 brands · 75 sellers
Flapen Score
Hello Kitty Birthday Decorations against its category
The dotted line is the Home & Kitchen average. Past it, Hello Kitty Birthday Decorations is stronger. Inside it, weaker.
Market
The Hello Kitty Birthday Decorations market on Amazon at a glance
Shoppers on Amazon United States searched for Hello Kitty Birthday Decorations 4.1M times last year and spent an estimated $2.0M. The top 5 brands take 54% of clicks. Flapen scores it 62 out of 100, a Maybe.
01 · Demand
An estimated 2.9% of those searches ended in a purchase.
Shoppers searched for this 4.1M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.9% of those searches ended in a purchase. Searches in the last 90 days moved -5.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $2.0M a year.
- Searches, last 12 months
- 4.1M
- Growth, 90 days vs prior 90
- -5.8%
- Conversion, latest week
- 2.9%
- Market size, estimated
- $2.0Ma year
- Peak month
- January1.9× the quietest month
- Top search term
- hello kitty birthday decorations2.1M searches a year
02 · Price
A sale here is worth $16.39.
Listings sell for $16.39 on average, from $5.92 to $34.06. Amazon reports units sold in ranges. This niche sold 100K to 125K a year. The average listing sells 1,250 to 1,500 of them. At $16.39 that is $20K to $25K a year per listing.
- Average price
- $16.39inside the $15 to $100 sweet spot
- Price range
- $5.92–$34.06
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 100K–125K
- Units per listing a year
- 1,250–1,500
- Revenue per listing a year
- $20K–$25K
- Returns
- 2.4%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 12.7% of listings are out of stock. The average listing ranks #1,381 within Party Packs. It carries 381 reviews at 4.58 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 93%
- Prime listings
- 100%
- Out of stock, average day
- 12.7%
- Average rank
- #1,381in Party Packs
- Average rating
- 4.58 starsAmazon United States average 4.42 stars
- Average reviews
- 381per listing
- Listings tracked
- 59
04 · Newcomers
18 of last year's 30 launches cleared the first-year sales bar.
30 products launched here in the last 12 months. 18 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 27 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 30
- Successful launches
- 18Amazon's first-year sales bar
- Average brand age
- 27 months
Products
Top Hello Kitty Birthday Decorations products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 23, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
49Pcs - Kitty Birthday Party Decorations Set Pink Theme with Banner Balloons Tablecloth Cake Toppers.
- Price
- $20.87
- Rating
- 4.4/5
- Reviews
- 39
- Age
- 3mo ago
Hello Kitty Birthday Decorations & Party Supplies | Hello Kitty Plates and Napkins Cups Tablecloth Forks Sticker | Serves 16 Guests | Officially Licensed
- Price
- $29.87
- Rating
- 4.8/5
- Reviews
- 500
- Age
- 2y ago
48Pcs - Kitty Birthday Party Decorations Set with Banner Balloons Cake Topper Cupcake Toppers Hanging Swirls Tablecloth
- Price
- $19.87
- Rating
- 4.7/5
- Reviews
- 49
- Age
- 4mo ago
kitty Birthday party decorations 147pcs Cat Party Supplies.Include Birthday Banner Backdrop Hanging Swirls Balloons Cupcake Toppers Tablecloth.
- Price
- $32.80
- Rating
- 4.3/5
- Reviews
- 14
- Age
- 4mo ago
Toyland 30 Hello Kitty Dressed In Pink Foil Balloon
- Price
- $11.92
- Rating
- 4.8/5
- Reviews
- 602
- Age
- 2y ago
Trending
estimated 90-day click momentumkitty Birthday party decorations 147pcs Cat Party Supplies.Include Birthday Banner Backdrop Hanging Swirls Balloons Cupcake Toppers Tablecloth.
- Price
- $32.80
- Rating
- 4.3/5
- Reviews
- 14
- Age
- 4mo ago
Cute Birthday Party Decorations Set - Pink Cartoon Theme Party Supplies Includes Banner Foil Balloons Printed Balloons Tablecloth Tableware Napkins for Adult Party
- Price
- $21.14
- Rating
- 4.1/5
- Reviews
- 11
- Age
- 1y ago
For Kitty Happy Birthday Banner Party Decoration With 8 Vortex Decorative Pendants
- Price
- $10.89
- Rating
- 4.9/5
- Reviews
- 11
- Age
- 3mo ago
Kawaii Birthday Party Decorations Cute Cartoon Party Supplies - Banner Balloons Tablecloth Paper Tableware Backdrop Hanging Swirl for Adult Birthday Decor
- Price
- $23.77
- Rating
- 4.4/5
- Reviews
- 13
- Age
- 3mo ago
Kitty Birthday Party Decorations Happy Birthday Banner Backdrop for Birthday Party Supplies
- Price
- $12.37
- Rating
- 4.3/5
- Reviews
- 22
- Age
- 3mo ago
Newest
by launch dateKawaii Birthday Party Decorations Cute Cartoon Party Supplies - Banner Balloons Tablecloth Paper Tableware Backdrop Hanging Swirl for Adult Birthday Decor
- Price
- $23.77
- Rating
- 4.4/5
- Reviews
- 13
- Age
- 3mo ago
Kitty Birthday Party Supplies Party Decorations Set Include Banner Backdrop Balloons Hanging Swirls Cake Cupcake Toppers Tablecloth for Girls Kitty Theme Party
- Price
- $20.65
- Rating
- 3.9/5
- Reviews
- 6
- Age
- 3mo ago
For Kitty Happy Birthday Banner Party Decoration With 8 Vortex Decorative Pendants
- Price
- $10.89
- Rating
- 4.9/5
- Reviews
- 11
- Age
- 3mo ago
Kitty Birthday Party Decorations Happy Birthday Banner Backdrop for Birthday Party Supplies
- Price
- $12.37
- Rating
- 4.3/5
- Reviews
- 22
- Age
- 3mo ago
49Pcs - Kitty Birthday Party Decorations Set Pink Theme with Banner Balloons Tablecloth Cake Toppers.
- Price
- $20.87
- Rating
- 4.4/5
- Reviews
- 39
- Age
- 3mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 32% of clicks, no more. An open shelf where new products get seen.
Brands
38 falling
Sellers
75
Est. top-5 brand share
54%
Top 20: 85%
Est. top-5 click share
32%
Top 20: 66%
Open market
41%
- Unique21%
- Celunhasev19%
- MLEDUY6%
- Jlemon5%
- Generic4%
- Toyland4%
Demand
Hello Kitty Birthday Decorations search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.9×
Search terms
Top Hello Kitty Birthday Decorations search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- hello kitty birthday decorations2.1M/yr
- hello kitty balloons288K/yr
- hello kitty party decorations265K/yr
- hello kitty birthday196K/yr
- hello kitty decorations144K/yr
- hello kitty backdrop137K/yr
- hello kitty and friends birthday decorations104K/yr
- sanrio birthday decorations95K/yr
- hello kitty plates86K/yr
- hello kitty party86K/yr
Reviews and returns
What reviews say buyers love and hate about Hello Kitty Birthday Decorations
We read the reviews and the return reasons for every product selling here.
“Horrible Quality”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Hello Kitty Birthday Decorations questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data