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67

helium tank for balloons at home

Launch it

A $7.6M/yr market growing +1.5% this quarter with returns at 3.4% — clears our launch bar.

Market size 100Growth 27Conversion 29Competition 72Returns 46Price range 88Avg price 93Brand share 75Review moat 59Quality gap 97

Market size

Incredible$7.6M

$7.6M/yr · 6.4M searches

Quality gap

Incredible3.8★

avg incumbent rating — lower means beatable quality

Avg price

Great$50.89

avg listing price — sweet spot $15–$100

Price range

Great$7.50–$97.08

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Good60%

top-5 brand share — brands hold most of the demand

Competition

Good42%

top-5 click share — leaders hold, buyers still browse

Review moat

Good1,131.5

avg incumbent reviews — the moat a new listing must climb

Returns

Okay3.4%

return rate — above 6% kills the launch gate

Conversion

Okay2.4%

search→purchase rate — share of searches ending in a sale

Growth

Okay+1.5%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United States niche tracking, helium tank for balloons at home is a $7.6M/yr Amazon United States market (6.4M searches/yr). The top 5 brands hold 60% of demand. Verdict: Launch it — 67/100.

Data updated Jul 10, 2026 · scored weekly · How we score niches

Market data

Units sold / yr
150K–200K
avg 4,000–5,000/product
Revenue / yr
$7.6M–$10.2M
units × avg price
Launch success
67%
6 of 9 new (360d)
Conversion rate
2.4%
Avg BSR
#1,122
Page quality
0%
Prime
23%
Sponsored
90%
Out of stock
5.5%
Avg brand age
40 months
Avg seller age
176 days

Competition

The top 5 products take 42% of clicks — established leaders, but buyers still shop beyond them.

Brands

22 falling

Sellers

46

Top-5 brand share

60%

Top 20: 98%

Top-5 click share

42%

Top 20: 89%

Open market

35%

  • Party Factory23%
  • ID IDAODAN14%
  • PARTY FLEX10%
  • BLUE RIBBON9%
  • GreatWhip5%
  • MONSTER GAS5%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +1.5% search growth over the last 90 days.
200K150KSpike '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 2.1×

Product shelf

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%$306K8%$611K12%$917K16%$1.2M1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 30 tracked products in this niche — three views at once, no toggling.

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Ease Of Use21%

“easy to handle”

Inflation/Deflation11%

“They do a good job of inflating”

Quality-Overall8%

“its the best quality at home tank Ive found out there”

Value For Money8%

“Good for the price”

Advertised Vs Actual Product7%

“Works as advertised”

Assembly/Installation5%

“Easy to set up”

Efficiency4%

“Works Well”

Size-Overall3%

“Small/compact”

Design-Overall2%

“Great decor”

Weight Light2%

“not heavy at all really light”

What buyers complain about

Inflation/Deflation12%

“Balloons will not stay inflated”

Value For Money11%

“Not enough for the price”

Durability9%

“Falls apart”

Quality-Overall8%

“Absolute garbage”

Functionality-Overall8%

“Does not work well”

Advertised Vs Actual Product7%

“False information”

Size-Overall5%

“Extremely small”

Heating5%

“Overheats easily”

Strength3%

“Flimsy”

Noise Level3%

“Noisy”

Top return reasons

Size-Overall18%
Value For Money16%
Functionality-Overall13%
Heating8%
Defective Material/Parts7%
Inflation/Deflation5%
Advertised Vs Actual Product5%
Adhesion/Stickiness3%
Noise Level3%
Strength3%

Common questions

Is helium tank for balloons at home profitable to sell on Amazon United States?
The niche generates $7.6M/yr across 30 tracked products. 6 of 9 products launched in the last 360 days are still selling. 90-day search growth is +1.5%. Flapen's verdict: Launch it (67/100).
How competitive is the helium tank for balloons at home niche?
22 brands and 46 sellers compete. The top 5 products take 42% of clicks and top 5 brands hold 60% of demand.
What do buyers complain about in helium tank for balloons at home?
Top complaints mined from reviews: Inflation/Deflation, Value For Money, Durability. The return rate is 3.4%.
When does demand for helium tank for balloons at home peak?
Demand is steady year-round — the busiest month runs 2.1× the quietest.
What does it cost to enter the helium tank for balloons at home niche?
Listings span $7.50–$97.08; the average listing price is $50.89 (sweet spot $15–$100). The average incumbent carries 1,132 reviews — the moat a new listing must climb.

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