Heavy Blankets for Winter

Shoppers searched for this 88K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.5% of those searches ended in a purchase. Searches in the last 90 days moved -59.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $53K a year.

Searches, last 12 months

88K

Growth, 90 days vs prior 90

-59.4%

Conversion, latest week

1.5%

Market size, estimated

$53Ka year

Peak month

December12.5× the quietest month

Top search term

heavy duty blanket15K searches a year

Listings sell for $40.64 on average, from $12.92 to $119.34. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $40.64 that is $0 to $4K a year per listing.

Average price

$40.64inside the $15 to $100 sweet spot

Price range

$12.92–$119.34

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

1K–1K

Units per listing a year

0–100

Revenue per listing a year

$0–$4K

Returns

3.1%of orders · Amazon United States median 2.1%

98% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.8% of listings are out of stock. The average listing ranks #143 within Bed Blankets. It carries 21,021 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings

98%

Prime listings

100%

Out of stock, average day

4.8%

Average rank

#143in Bed Blankets

Average rating

4.60 starsAmazon United States average 4.42 stars

Average reviews

21,021per listing

Listings tracked

43

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

48 months