Heated King Size Blanket

Shoppers searched for this 155K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.3% of those searches ended in a purchase. Searches in the last 90 days moved -82.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $262K a year.

Searches, last 12 months

155K

Growth, 90 days vs prior 90

-82.2%

Conversion, latest week

2.3%

Market size, estimated

$262Ka year

Top search term

king size heated blanket for bed58K searches a year

Listings sell for $73.56 on average, from $27.57 to $125.23. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $73.56 that is $0 to $7K a year per listing.

Average price

$73.56inside the $15 to $100 sweet spot

Price range

$27.57–$125.23

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

0–100

Revenue per listing a year

$0–$7K

Returns

5.6%of orders · Amazon United States median 2.1%

81% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 16.7% of listings are out of stock. The average listing ranks #284 within Bed Blankets. It carries 2,375 reviews at 4.30 stars, so a new listing needs social proof before a better product.

Sponsored listings

81%

Prime listings

98%

Out of stock, average day

16.7%

Average rank

#284in Bed Blankets

Average rating

4.30 starsAmazon United States average 4.42 stars

Average reviews

2,375per listing

Listings tracked

63

19 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 29 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

19

Successful launches

4Amazon's first-year sales bar

Average brand age

29 months