Heated Blanket with Foot Pocket

Shoppers searched for this 122K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.5% of those searches ended in a purchase. Searches in the last 90 days moved -73.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $192K a year.

Searches, last 12 months

122K

Growth, 90 days vs prior 90

-73.5%

Conversion, latest week

2.5%

Market size, estimated

$192Ka year

Peak month

December25.0× the quietest month

Top search term

westinghouse heated blanket20K searches a year

Listings sell for $64.08 on average, from $26.36 to $118.30. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $64.08 that is $0 to $6K a year per listing.

Average price

$64.08inside the $15 to $100 sweet spot

Price range

$26.36–$118.30

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–3K

Units per listing a year

0–100

Revenue per listing a year

$0–$6K

Returns

4.6%of orders · Amazon United States median 2.1%

93% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 11.4% of listings are out of stock. The average listing ranks #230 within Electric Blankets. It carries 3,865 reviews at 4.35 stars, so a new listing needs social proof before a better product.

Sponsored listings

93%

Prime listings

98%

Out of stock, average day

11.4%

Average rank

#230in Electric Blankets

Average rating

4.35 starsAmazon United States average 4.42 stars

Average reviews

3,865per listing

Listings tracked

54

4 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 27 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

4

Successful launches

3Amazon's first-year sales bar

Average brand age

27 months