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Heart Cake Pop Mold

Fail

Demand is soft, at -76.3% this quarter, so Heart Cake Pop Mold is a Fail.

Flapen Score
41
41 / 100
Ranks 8,763 of 11,240 Home & Kitchen niches · −8 vs the category median of 49
Market size
$21K/yr56K searches / yr
90-day growth
-76.3%search demand this quarter
Competition
59%top-5 click share · 16 brands · 18 sellers

Flapen Score

Heart Cake Pop Mold against its category

The dotted line is the Home & Kitchen average. Past it, Heart Cake Pop Mold is stronger. Inside it, weaker.

41Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Heart Cake Pop Mold market on Amazon at a glance

Shoppers on Amazon United States searched for Heart Cake Pop Mold 56K times last year and spent an estimated $21K. The top 5 brands take 72% of clicks. Flapen scores it 41 out of 100, a Fail.

01 · Demand

An estimated 3.5% of those searches ended in a purchase.

Shoppers searched for this 56K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.5% of those searches ended in a purchase. Searches in the last 90 days moved -76.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $21K a year.

Searches, last 12 months
56K
Growth, 90 days vs prior 90
-76.3%
Conversion, latest week
3.5%
Market size, estimated
$21Ka year
Top search term
heart cake pop mold27K searches a year

02 · Price

A sale here is worth $10.82.

Listings sell for $10.82 on average, from $5.03 to $17.79. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $10.82 that is $0 to $1K a year per listing.

Average price
$10.82under the $15 to $100 sweet spot
Price range
$5.03–$17.79
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$1K
Returns
1.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

77% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 42.7% of listings are out of stock. The average listing ranks #286 within Pastry & Baking Molds. It carries 156 reviews at 4.20 stars, so a new listing needs social proof before a better product.

Sponsored listings
77%
Prime listings
100%
Out of stock, average day
42.7%
Average rank
#286in Pastry & Baking Molds
Average rating
4.20 starsAmazon United States average 4.42 stars
Average reviews
156per listing
Listings tracked
22

04 · Newcomers

3 of last year's 13 launches cleared the first-year sales bar.

13 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 21 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
13
Successful launches
3Amazon's first-year sales bar
Average brand age
21 months

Products

Top Heart Cake Pop Mold products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 59% of clicks. Leaders hold, but buyers still shop past them.

Brands

16 flat

Sellers

18

Top-5 brand share

72%

Top 20: 100%

Top-5 click share

59%

Top 20: 99%

Open market

22%

  • Brand 124%
  • Brand 223%
  • Brand 39%
  • Brand 49%
  • Brand 57%
  • Brand 67%

Demand

Heart Cake Pop Mold search demand

Weekly searches over the year, seasonality beneath. Pick a range.

7K5KSpike '26Prime Day '26FebMarAprMayJunJul

Peak months: Feb · busiest ÷ quietest = 14.9× · 6 of 12 months tracked

Search terms

Top Heart Cake Pop Mold search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • heart cake pop mold27K/yr
  • heart shaped cake pop mold9K/yr
  • cake pop heart mold5K/yr
  • heart shape cake pop mold5K/yr
  • heart cake pop cutter6K/yr
  • heart cakepop mold4K/yr

Reviews and returns

What reviews say buyers love and hate about Heart Cake Pop Mold

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Ease Of Use”
18%of negative reviews mention “Size-Overall”
1.9%of orders come back
“The size is not what I was expecting it was even better”
A buyer, on “Size-Overall”18% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Heart Cake Pop Mold questions

Answered from the same tracked data.