Havdalah Candle

Shoppers searched for this 62K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 13.7% of those searches ended in a purchase. Searches in the last 90 days moved -15.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $137K a year.

Searches, last 12 months

62K

Growth, 90 days vs prior 90

-15.4%

Conversion, latest week

13.7%

Market size, estimated

$137Ka year

Peak month

December1.4× the quietest month

Top search term

havdalah candle56K searches a year

Listings sell for $16.20 on average, from $7.44 to $49.84. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At $16.20 that is $2K to $4K a year per listing.

Average price

$16.20inside the $15 to $100 sweet spot

Price range

$7.44–$49.84

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

100–250

Revenue per listing a year

$2K–$4K

Returns

0.7%of orders · Amazon United States median 2.1%

89% of listings pay for placement with sponsored ads. 83% ship with Prime. On an average day, 17.6% of listings are out of stock. The average listing ranks #424 within Candles. It carries 215 reviews at 4.24 stars, so a new listing needs social proof before a better product.

Sponsored listings

89%

Prime listings

83%

Out of stock, average day

17.6%

Average rank

#424in Candles

Average rating

4.24 starsAmazon United States average 4.42 stars

Average reviews

215per listing

Listings tracked

18

5 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 71 months on average, so the names here are established.

Launched, last 12 months

5

Successful launches

0Amazon's first-year sales bar

Average brand age

71 months