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harley davidson blanket

Skip it

A small market ($22K/yr) — this niche doesn't clear our bar today.

Market size 6Growth 22Conversion 11Competition 54Returns 79Price range 89Avg price 95Brand share 51Review moat 55Quality gap 33

Avg price

Incredible$30.18

avg listing price — sweet spot $15–$100

Price range

Great$11.03–$64.23

cheapest to priciest tracked listing — scored on the share inside $15–$100

Returns

Great1.8%

return rate — above 5% kills the launch gate

Review moat

Good1,310.54

avg incumbent reviews — the moat a new listing must climb

Competition

Good53%

top-5 click share — leaders hold, buyers still browse

Brand share

Good74%

top-5 brand share — brands hold most of the demand

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Growth

Bad-6.4%

90-day search growth — must beat 0% to launch

Conversion

Bad0.9%

search→purchase rate — share of searches ending in a sale

Market size

Bad$22K

$22K/yr · 84K searches

According to Flapen's Amazon United States niche tracking, harley davidson blanket is a $22K/yr Amazon United States market (84K searches/yr). The top 5 brands hold 74% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 42/100.

Data updated Jul 17, 2026 · scored weekly · How we score niches

harley davidson blanket market data

Units sold / yr
2K–3K
avg 0–100/product
Revenue / yr
$60K–$75K
units × avg price
Conversion rate
0.9%
Avg BSR
#2,681
Page quality
0%
Prime
88%
Sponsored
92%
Out of stock
34.3%
Avg brand age
39 months
Avg seller age
186 days

Competition & brand share

The top 5 products take 53% of clicks — established leaders, but buyers still shop beyond them.

Brands

15 rising

Sellers

21

Top-5 brand share

74%

Top 20: 100%

Top-5 click share

53%

Top 20: 95%

Open market

22%

  • Northwest34%
  • Elegant Comfort25%
  • ZJHOOMN6%
  • YunTu6%
  • Jekeno4%
  • Hydration Nation4%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -6.4% search growth over the last 90 days.
8K6KSpike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 7.6×

Top harley davidson blanket search terms

  • harley davidson blanket42K/yr
  • motorcycle blanket17K/yr
  • harley blanket8K/yr
  • harley davidson throw blanket8K/yr
  • harley davidson blankets and throws9K/yr
All search terms

Top harley davidson blanket products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$2K20%$4K30%$7K40%$9K1101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)2 products missing review or click data not plotted

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about harley davidson blanket

What buyers praise and complain about, mined from review topics.

What buyers love

Soft Feel24%

“Super soft and vibrant”

Quality-Overall9%

“Great product with an iconic brand”

Value For Money9%

“Good deal”

Size-Overall8%

“Great looks/size”

Gifting Purpose7%

“Great gift idea”

Warmth7%

“Perfect and warm”

Comfort-Overall5%

“So comfortable”

Color4%

“Colors are great”

Thickness4%

“Thick”

Weight Light3%

“Its not really heavy”

What buyers complain about

Quality-Overall15%

“Cheap blanket”

Thickness8%

“Thin”

Size-Overall8%

“little on small size”

Pilling/Linting8%

“cozy however it does produce a lot of lint pills”

Durability7%

“now the whole blanket is ruined within weeks of giving it to him”

Age Suitability5%

“Not for a baby”

Value For Money4%

“They were more expensive than I remember”

Color4%

“What I particularly dislike is that the color fabric side of the throw has an unpleasant way of changing when you brush against it”

Thin3%

“Very thin”

Washability3%

“don't feel right returning them after 4 washes”

Top return reasons

Color26%
Size-Overall24%
Advertised Vs Actual Product8%
Material Quality8%
Thin8%
Value For Money4%
Display Colors4%
Washability3%
Quality-Overall2%
Chest Fit2%

Common questions

Is harley davidson blanket profitable to sell on Amazon United States?
The niche generates $22K/yr across 24 tracked products. 0 of 11 products launched in the last 360 days are still selling. 90-day search growth is -6.4%. Flapen's verdict: Skip it (42/100).
How competitive is the harley davidson blanket niche?
15 brands and 21 sellers compete. The top 5 products take 53% of clicks and top 5 brands hold 74% of demand.
What do buyers complain about in harley davidson blanket?
Top complaints mined from reviews: Quality-Overall, Thickness, Size-Overall. The return rate is 1.8%.
When does demand for harley davidson blanket peak?
Demand peaks in Nov–Dec; the busiest month runs 7.6× the quietest.
What does it cost to enter the harley davidson blanket niche?
Listings span $11.03–$64.23; the average listing price is $30.18 (sweet spot $15–$100). The average incumbent carries 1,311 reviews — the moat a new listing must climb.