Happy Birthday Foil Balloons
MaybeThe top 5 brands take only 48% of clicks. But demand is soft, at -4.4% this quarter, so Happy Birthday Foil Balloons is a Maybe.
- Flapen Score
- 50 / 100Top 43% of 11,240 Home & Kitchen niches · +1 vs the category median of 4950
- Market size
- $102K/yr264K searches / yr
- 90-day growth
- -4.4%search demand this quarter
- Competition
- 37%top-5 click share · 34 brands · 59 sellers
Flapen Score
Happy Birthday Foil Balloons against its category
The dotted line is the Home & Kitchen average. Past it, Happy Birthday Foil Balloons is stronger. Inside it, weaker.
Market
The Happy Birthday Foil Balloons market on Amazon at a glance
Shoppers on Amazon United States searched for Happy Birthday Foil Balloons 264K times last year and spent an estimated $102K. The top 5 brands take 48% of clicks. Flapen scores it 50 out of 100, a Maybe.
01 · Demand
An estimated 4.1% of those searches ended in a purchase.
Shoppers searched for this 264K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.1% of those searches ended in a purchase. Searches in the last 90 days moved -4.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $102K a year.
- Searches, last 12 months
- 264K
- Growth, 90 days vs prior 90
- -4.4%
- Conversion, latest week
- 4.1%
- Market size, estimated
- $102Ka year
- Top search term
- happy birthday foil balloons36K searches a year
02 · Price
A sale here is worth $9.47.
Listings sell for $9.47 on average, from $4.94 to $24.45. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At $9.47 that is $947 to $2K a year per listing.
- Average price
- $9.47under the $15 to $100 sweet spot
- Price range
- $4.94–$24.45
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 10K–13K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $947–$2K
- Returns
- 3.2%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #1,234 within Balloons. It carries 1,457 reviews at 4.37 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 89%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #1,234in Balloons
- Average rating
- 4.37 starsAmazon United States average 4.42 stars
- Average reviews
- 1,457per listing
- Listings tracked
- 47
04 · Newcomers
1 of last year's 8 launches cleared the first-year sales bar.
8 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 8
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 31 months
Products
Top Happy Birthday Foil Balloons products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 37% of clicks. An open shelf where new products get seen.
Brands
34 falling
Sellers
59
Top-5 brand share
48%
Top 20: 88%
Top-5 click share
37%
Top 20: 74%
Open market
47%
- Brand 114%
- Brand 29%
- Brand 39%
- Brand 48%
- Brand 58%
- Brand 65%
Demand
Happy Birthday Foil Balloons search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 2.1× · 9 of 12 months tracked
Search terms
Top Happy Birthday Foil Balloons search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- happy birthday foil balloons36K/yr
- happy birthday balloons letters46K/yr
- happy birthday mylar balloons19K/yr
- happy birthday letter balloons15K/yr
- happy birthday banner balloon16K/yr
- hbd balloons12K/yr
- balloon banner13K/yr
- birthday foil balloons13K/yr
- foil birthday balloons14K/yr
- happy birthday foil balloon10K/yr
Reviews and returns
What reviews say buyers love and hate about Happy Birthday Foil Balloons
We read the reviews and the return reasons for every product selling here.
“Deflated quickly”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Happy Birthday Foil Balloons questions
Answered from the same tracked data.









