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Hanging Candle Holder

Fail

Shoppers spend an estimated $28K a year here, so Hanging Candle Holder is a Fail.

Flapen Score
46
46 / 100
Ranks 6,876 of 11,240 Home & Kitchen niches · −3 vs the category median of 49
Market size
$28K/yr111K searches / yr
90-day growth
-9.7%search demand this quarter
Competition
35%top-5 click share · 42 brands · 53 sellers

Flapen Score

Hanging Candle Holder against its category

The dotted line is the Home & Kitchen average. Past it, Hanging Candle Holder is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Hanging Candle Holder market on Amazon at a glance

Shoppers on Amazon United States searched for Hanging Candle Holder 111K times last year and spent an estimated $28K. The top 5 brands take 50% of clicks. Demand peaks in Oct. Flapen scores it 46 out of 100, a Fail.

01 · Demand

An estimated 0.9% of those searches ended in a purchase.

Shoppers searched for this 111K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved -9.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $28K a year.

Searches, last 12 months
111K
Growth, 90 days vs prior 90
-9.7%
Conversion, latest week
0.9%
Market size, estimated
$28Ka year
Peak month
October1.7× the quietest month
Top search term
hanging candle holder56K searches a year

02 · Price

A sale here is worth $27.85.

Listings sell for $27.85 on average, from $12.17 to $72.77. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $27.85 that is $0 to $3K a year per listing.

Average price
$27.85inside the $15 to $100 sweet spot
Price range
$12.17–$72.77
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
5.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.0% of listings are out of stock. The average listing ranks #437 within Candleholders. It carries 409 reviews at 4.45 stars, so a new listing needs social proof before a better product.

Sponsored listings
89%
Prime listings
100%
Out of stock, average day
6.0%
Average rank
#437in Candleholders
Average rating
4.45 starsAmazon United States average 4.42 stars
Average reviews
409per listing
Listings tracked
63

04 · Newcomers

3 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months
5
Successful launches
3Amazon's first-year sales bar
Average brand age
36 months

Products

Top Hanging Candle Holder products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 35% of clicks. An open shelf where new products get seen.

Brands

42 rising

Sellers

53

Top-5 brand share

50%

Top 20: 87%

Top-5 click share

35%

Top 20: 71%

Open market

45%

  • Brand 119%
  • Brand 211%
  • Brand 39%
  • Brand 46%
  • Brand 55%
  • Brand 65%

Demand

Hanging Candle Holder search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Oct · busiest ÷ quietest = 1.7×

Search terms

Top Hanging Candle Holder search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • hanging candle holder56K/yr
  • hanging tea lights candle holder15K/yr
  • hanging candle holders11K/yr
  • hanging votive candle holder6K/yr
  • hanging tea lights7K/yr
  • hanging tealight holder8K/yr
  • hanging glass candle holder4K/yr
  • hanging tealight candle holder4K/yr

Reviews and returns

What reviews say buyers love and hate about Hanging Candle Holder

We read the reviews and the return reasons for every product selling here.

16%of positive reviews mention “Quality-Overall”
25%of negative reviews mention “Size-Overall”
5.8%of orders come back
“I didnt like the size”
A buyer, on “Size-Overall”25% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Hanging Candle Holder questions

Answered from the same tracked data.