Halloween Wreath
PassHalloween Wreath scores 74 out of 100, a Pass. Shoppers spend an estimated $313K a year here, search demand grew +279.8% this quarter, and an estimated 2.2% of orders come back.
- Flapen Score
- 74 / 100Top 1% of 11,240 Home & Kitchen niches · +25 vs the category median of 4974
- Market size
- $313K/yr1.7M searches / yr
- 90-day growth
- +279.8%search demand this quarter
- Competition
- 21%top-5 click share · 64 brands · 73 sellers
Flapen Score
Halloween Wreath against its category
The dotted line is the Home & Kitchen average. Past it, Halloween Wreath is stronger. Inside it, weaker.
Market
The Halloween Wreath market on Amazon at a glance
Shoppers on Amazon United States searched for Halloween Wreath 1.7M times last year and spent an estimated $313K. The top 5 brands take 37% of clicks. Demand peaks in Aug–Sep–Oct. Flapen scores it 74 out of 100, a Pass.
01 · Demand
An estimated 0.7% of those searches ended in a purchase.
Shoppers searched for this 1.7M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.7% of those searches ended in a purchase. Searches in the last 90 days moved +279.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $313K a year.
- Searches, last 12 months
- 1.7M
- Growth, 90 days vs prior 90
- +279.8%
- Conversion, latest week
- 0.7%
- Market size, estimated
- $313Ka year
- Peak month
- October92.1× the quietest month
- Top search term
- halloween wreath858K searches a year
02 · Price
A sale here is worth $27.34.
Listings sell for $27.34 on average, from $4.35 to $69.31. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 100 to 250 of them. At $27.34 that is $3K to $7K a year per listing.
- Average price
- $27.34inside the $15 to $100 sweet spot
- Price range
- $4.35–$69.31
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 30K–40K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $3K–$7K
- Returns
- 2.2%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
77% of listings pay for placement with sponsored ads. 84% ship with Prime. On an average day, 36.1% of listings are out of stock. The average listing ranks #6,393 within Wreaths. It carries 427 reviews at 4.33 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 77%
- Prime listings
- 84%
- Out of stock, average day
- 36.1%
- Average rank
- #6,393in Wreaths
- Average rating
- 4.33 starsAmazon United States average 4.42 stars
- Average reviews
- 427per listing
- Listings tracked
- 101
04 · Newcomers
0 of last year's 35 launches cleared the first-year sales bar.
35 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 26 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 35
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 26 months
Products
Top Halloween Wreath products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 21% of clicks. An open shelf where new products get seen.
Brands
64 rising
Sellers
73
Top-5 brand share
37%
Top 20: 73%
Top-5 click share
21%
Top 20: 49%
Open market
59%
- Brand 116%
- Brand 28%
- Brand 35%
- Brand 44%
- Brand 54%
- Brand 64%
Demand
Halloween Wreath search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Aug, Sep, Oct · busiest ÷ quietest = 92.1×
Search terms
Top Halloween Wreath search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- halloween wreath858K/yr
- halloween wreaths for front door358K/yr
- black wreath72K/yr
- halloween door wreath158K/yr
- halloween wreaths80K/yr
- gothic wreath10K/yr
- halloween reef26K/yr
- witch wreath13K/yr
- black wreaths for front door19K/yr
- black door wreath7K/yr
Reviews and returns
What reviews say buyers love and hate about Halloween Wreath
We read the reviews and the return reasons for every product selling here.
“Faulty adhesive”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Halloween Wreath questions
Answered from the same tracked data.









