Is halloween vase profitable to sell on Amazon United States?

The niche generates $53K/yr across 43 tracked products. 1 of 9 products launched in the last 360 days are still selling. 90-day search growth is +9.3%. Flapen's verdict: Skip it (49/100).

How competitive is the halloween vase niche?

32 brands and 42 sellers compete. The top 5 products take 37% of clicks and top 5 brands hold 49% of demand.

What do buyers complain about in halloween vase?

Top complaints mined from reviews: Size-Overall, Advertised Vs Actual Product, Quality-Overall. The return rate is 4.7%.

When does demand for halloween vase peak?

Demand peaks in Aug–Sep–Oct; the busiest month runs 10.5× the quietest.

What does it cost to enter the halloween vase niche?

Listings span $8.67–$56.49; the average listing price is $21.66 (sweet spot $15–$100). The average incumbent carries 231 reviews — the moat a new listing must climb.

halloween vase

Skip it

A small market ($53K/yr) — this niche doesn't clear our bar today.

Avg price

Great$21.66

avg listing price — sweet spot $15–$100

Review moat

Great230.91

avg incumbent reviews — the moat a new listing must climb

Brand share

Great49%

top-5 brand share — no brand owns this niche

Price range

Great$8.67–$56.49

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Great37%

top-5 click share — an open shelf

Growth

Okay+9.3%

90-day search growth — must beat 0% to launch

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Returns

Okay4.7%

return rate — above 5% kills the launch gate

Conversion

Bad1.2%

search→purchase rate — share of searches ending in a sale

Market size

Bad$53K

$53K/yr · 210K searches

Signals No Dominant Brand Low Review Barrier

According to Flapen's Amazon United States niche tracking, halloween vase is a $53K/yr Amazon United States market (210K searches/yr). The top 5 brands hold 49% of demand. Demand peaks in Aug–Sep–Oct. Verdict: Skip it — 49/100.

Data updated Aug 3, 2026 · scored weekly · How we score niches

halloween vase market data

Units sold / yr: 3K–4K; avg 0–100/product
Revenue / yr: $65K–$87K; units × avg price
Conversion rate: 1.2%
Avg BSR: #2,533
Page quality: 0%
Prime: 86%
Sponsored: 88%
Out of stock: 16.3%
Avg brand age: 26 months
Avg seller age: 177 days

Competition & brand share

Clicks spread well past the top 5 (37% combined) — an open shelf where new products get seen.

Brands

32 falling

Sellers

Top-5 brand share

49%

Top 20: 90%

Top-5 click share

37%

Top 20: 76%

Open market

46%

Generic15%
ZgdLScyF12%
ehuoyan9%
STEEL MILL AND CO.7%
Ynxee6%
Dark Gotvic4%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +9.3% search growth over the last 90 days.

Peak months: Aug, Sep, Oct · busiest ÷ quietest = 10.5×

Open Trend

Top halloween vase search terms

gothic vase48K/yr -5.9%1.0% conv.
halloween vase72K/yr +280.7%0.4% conv.
goth vase17K/yr -14.9%0.7% conv.
gothic flower vase14K/yr -23.1%1.1% conv.
gothic vases for flowers10K/yr -31.8%0.8% conv.
halloween flower vase13K/yr +146.7%0.7% conv.
coffin vase7K/yr -27.2%1.4% conv.
goth flower vase5K/yr -34.6%1.3% conv.
halloween vases10K/yr +262.0%0.2% conv.
spooky vase5K/yr +38.1%1.2% conv.

All search terms

Top halloween vase products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

ZgdLScyF Gothic Ceramic Vase 8.746.465.63inches Matte Black Flower Vase for Red & Black Roses Dark Academia Witchy Aesthetic Vase for Bedroom Living Room Dining Table

ZgdLScyF$26.734.9★84 rev

Gothic Vase Skull Planter 5.9inch Resin Skeleton Vase for Goth Home Decor Decorative Flower Pot for Red & Black Roses Fresh Or Dried Blooms Spooky Halloween Accessories Gothic Gift

Generic$9.524.3★8 rev

Coffin Vase for Flowers Gothic Home Decor Large Vase Makeup Brush Holder Planters for Indoor Plants Goth Room Decor Gothic Gifts (Black Large)

ehuoyan$24.784.4★41 rev

Human Heart Organ Shape Vase Creepy Halloween Home Desk Flowers Pot Decor Medium Size 6.2 x 4.2 Black

Ynxee$16.484.1★233 rev

Steel Mill & Co. Ceramic Book-Shaped Vase Little Women The Raven (White)

STEEL MILL AND CO.$29.454.9★78 rev

Newest

by launch date

Gothic Vase Skull Planter 5.9inch Resin Skeleton Vase for Goth Home Decor Decorative Flower Pot for Red & Black Roses Fresh Or Dried Blooms Spooky Halloween Accessories Gothic Gift

Generic$9.528 rev

3mo ago

Gothic Retro Skull Black Resin Vase Dried Flower Friendly Multi-Functional Home Decor

Generic$19.812 rev

3mo ago

APENGBAOL Black Roses Flower Bouquet Building Set with Vase - 255 Pcs Botanical Collection with Rose Gold Accent Artificial Floral Centerpiece Gothic Home Decor Gift for Adults

APENGBAOL$24.9222 rev

7mo ago

Steel Mill & Co. Ceramic Book-Shaped Vase Little Women The Raven (White)

STEEL MILL AND CO.$29.4578 rev

12mo ago

Modern Black Ceramic Vase 7.5 Inch Geometric Flower vases Minimalist Design for Table Shelf Centerpiece Home Decor Fit for Housewarming Weddings Birthday Christmas

QEELINBO$9.39122 rev

1y ago

What buyers say about halloween vase

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall25%

“Excellent as described”

Size-Overall12%

“it's just the right size”

Color9%

“I like the black hue”

Advertised Vs Actual Product8%

“As advertised”

Value For Money8%

“worth the price”

Design-Overall5%

“well made and a great decor piece”

Strength4%

“So sturdy”

Gifting Purpose3%

“Great little gift”

Weight Light2%

“is so lightweight outshines that small negative”

Material Quality2%

“its not a cheap plastic looking material”

What buyers complain about

Size-Overall42%

“The case is really small”

Advertised Vs Actual Product5%

“Display pictures are deceiving”

Quality-Overall4%

“No Quality Control”

Water Resistance3%

“it cannot hold actual flowers unless you put something else inside as it doesnt hold water”

Value For Money3%

“the price is to high”

Ease Of Cleaning3%

“And the residue is VERY noticable so i had to rly scrub at it to make it look clean”

Assembly/Installation2%

“Too Too much to assemble”

Paint Quality2%

“The paint on the inside came off”

Design-Overall2%

“The engraved design on the front leaks water”

Smell2%

“smell of the spray paint would go away”

Top return reasons

Size-Overall73%

Advertised Vs Actual Product6%

Defective Material/Parts5%

Color4%

Value For Money2%

Quality-Overall2%

Material Quality1%

Design-Overall1%

Shape/Style1%

Functionality-Overall1%

Common questions

Is halloween vase profitable to sell on Amazon United States?: The niche generates $53K/yr across 43 tracked products. 1 of 9 products launched in the last 360 days are still selling. 90-day search growth is +9.3%. Flapen's verdict: Skip it (49/100).
How competitive is the halloween vase niche?: 32 brands and 42 sellers compete. The top 5 products take 37% of clicks and top 5 brands hold 49% of demand.
What do buyers complain about in halloween vase?: Top complaints mined from reviews: Size-Overall, Advertised Vs Actual Product, Quality-Overall. The return rate is 4.7%.
When does demand for halloween vase peak?: Demand peaks in Aug–Sep–Oct; the busiest month runs 10.5× the quietest.
What does it cost to enter the halloween vase niche?: Listings span $8.67–$56.49; the average listing price is $21.66 (sweet spot $15–$100). The average incumbent carries 231 reviews — the moat a new listing must climb.