Halloween Molds

Shoppers searched for this 578K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.9% of those searches ended in a purchase. Searches in the last 90 days moved +322.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $111K a year.

Searches, last 12 months

578K

Growth, 90 days vs prior 90

+322.2%

Conversion, latest week

1.9%

Market size, estimated

$111Ka year

Peak month

October60.6× the quietest month

Top search term

halloween silicone molds102K searches a year

Listings sell for $9.98 on average, from $3.56 to $29.09. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 100 to 250 of them. At $9.98 that is $998 to $2K a year per listing.

Average price

$9.98under the $15 to $100 sweet spot

Price range

$3.56–$29.09

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

15K–20K

Units per listing a year

100–250

Revenue per listing a year

$998–$2K

Returns

2.6%of orders · Amazon United States median 2.1%

79% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 21.6% of listings are out of stock. The average listing ranks #1,059 within Candy Making Supplies. It carries 345 reviews at 4.52 stars, so a new listing needs social proof before a better product.

Sponsored listings

79%

Prime listings

97%

Out of stock, average day

21.6%

Average rank

#1,059in Candy Making Supplies

Average rating

4.52 starsAmazon United States average 4.42 stars

Average reviews

345per listing

Listings tracked

61

6 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

6

Successful launches

0Amazon's first-year sales bar

Average brand age

33 months