Halloween Bathroom Rug

Shoppers searched for this 580K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved +274.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $125K a year.

Searches, last 12 months

580K

Growth, 90 days vs prior 90

+274.3%

Conversion, latest week

0.9%

Market size, estimated

$125Ka year

Peak month

September52.7× the quietest month

Top search term

halloween bath mat85K searches a year

Listings sell for $25.35 on average, from $6.88 to $225.25. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 0 to 100 of them. At $25.35 that is $0 to $3K a year per listing.

Average price

$25.35inside the $15 to $100 sweet spot

Price range

$6.88–$225.25

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

0–100

Revenue per listing a year

$0–$3K

Returns

2.0%of orders · Amazon United States median 2.1%

78% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 31.0% of listings are out of stock. The average listing ranks #2,538 within Bath Rugs. It carries 849 reviews at 4.44 stars, so a new listing needs social proof before a better product.

Sponsored listings

78%

Prime listings

96%

Out of stock, average day

31.0%

Average rank

#2,538in Bath Rugs

Average rating

4.44 starsAmazon United States average 4.42 stars

Average reviews

849per listing

Listings tracked

167

48 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 24 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

48

Successful launches

4Amazon's first-year sales bar

Average brand age

24 months