Halloween Balloons

Shoppers searched for this 1.1M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.8% of those searches ended in a purchase. Searches in the last 90 days moved +92.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $195K a year.

Searches, last 12 months

1.1M

Growth, 90 days vs prior 90

+92.7%

Conversion, latest week

1.8%

Market size, estimated

$195Ka year

Peak month

October290.6× the quietest month

Top search term

halloween balloons427K searches a year

Listings sell for $10.45 on average, from $4.52 to $22.32. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 250 to 500 of them. At $10.45 that is $3K to $5K a year per listing.

Average price

$10.45under the $15 to $100 sweet spot

Price range

$4.52–$22.32

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

50K–60K

Units per listing a year

250–500

Revenue per listing a year

$3K–$5K

Returns

3.6%of orders · Amazon United States median 2.1%

73% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 27.7% of listings are out of stock. The average listing ranks #6,846 within Balloons. It carries 524 reviews at 4.47 stars, so a new listing needs social proof before a better product.

Sponsored listings

73%

Prime listings

100%

Out of stock, average day

27.7%

Average rank

#6,846in Balloons

Average rating

4.47 starsAmazon United States average 4.42 stars

Average reviews

524per listing

Listings tracked

86

24 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

24

Successful launches

0Amazon's first-year sales bar

Average brand age

30 months