Grinch Pillow Covers
FailBuyers convert on only 1.7% of searches, so Grinch Pillow Covers is a Fail.
- Flapen Score
- 46 / 100Ranks 6,876 of 11,240 Home & Kitchen niches · −3 vs the category median of 4946
- Market size
- $110K/yr372K searches / yr
- 90-day growth
- +28.3%search demand this quarter
- Competition
- 61%top-5 click share · 16 brands · 56 sellers
Flapen Score
Grinch Pillow Covers against its category
The dotted line is the Home & Kitchen average. Past it, Grinch Pillow Covers is stronger. Inside it, weaker.
Market
The Grinch Pillow Covers market on Amazon at a glance
Shoppers on Amazon United States searched for Grinch Pillow Covers 372K times last year and spent an estimated $110K. The top 5 brands take 63% of clicks. Demand peaks in Oct–Nov–Dec. Flapen scores it 46 out of 100, a Fail.
01 · Demand
An estimated 1.7% of those searches ended in a purchase.
Shoppers searched for this 372K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.7% of those searches ended in a purchase. Searches in the last 90 days moved +28.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $110K a year.
- Searches, last 12 months
- 372K
- Growth, 90 days vs prior 90
- +28.3%
- Conversion, latest week
- 1.7%
- Market size, estimated
- $110Ka year
- Peak month
- November236.3× the quietest month
- Top search term
- grinch pillow88K searches a year
02 · Price
A sale here is worth $17.44.
Listings sell for $17.44 on average, from $6.82 to $29.02. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At $17.44 that is $2K to $4K a year per listing.
- Average price
- $17.44inside the $15 to $100 sweet spot
- Price range
- $6.82–$29.02
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 8K–10K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $2K–$4K
- Returns
- 2.5%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
35% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 27.9% of listings are out of stock. The average listing ranks #6,705 within Decorative Pillows, Inserts & Covers. It carries 682 reviews at 4.65 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 35%
- Prime listings
- 95%
- Out of stock, average day
- 27.9%
- Average rank
- #6,705in Decorative Pillows, Inserts & Covers
- Average rating
- 4.65 starsAmazon United States average 4.42 stars
- Average reviews
- 682per listing
- Listings tracked
- 20
04 · Newcomers
1 of last year's 8 launches cleared the first-year sales bar.
8 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 8
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 32 months
Products
Top Grinch Pillow Covers products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 61% of clicks. Leaders hold, but buyers still shop past them.
Brands
16 falling
Sellers
56
Top-5 brand share
63%
Top 20: 100%
Top-5 click share
61%
Top 20: 100%
Open market
28%
- Brand 115%
- Brand 213%
- Brand 312%
- Brand 412%
- Brand 511%
- Brand 68%
Demand
Grinch Pillow Covers search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Oct, Nov, Dec · busiest ÷ quietest = 236.3×
Search terms
Top Grinch Pillow Covers search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- grinch pillow88K/yr
- grinch pillow covers89K/yr
- grinch pillows46K/yr
- grinch pillow covers 18x1822K/yr
- grinch pillow case9K/yr
- grinch pillowcase7K/yr
- grinch throw pillow covers7K/yr
- grinch christmas pillows19K/yr
- grinch throw pillows15K/yr
- grinch throw pillow7K/yr
Reviews and returns
What reviews say buyers love and hate about Grinch Pillow Covers
We read the reviews and the return reasons for every product selling here.
“It is smaller than expected”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
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Best Flapen score
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FAQ
Common Grinch Pillow Covers questions
Answered from the same tracked data.