grinch figures
Worth a lookShows a fragmented shelf (top 5 take 20% of clicks), but weak search conversion (1.4%) keeps it on the watch list.
Competition
Great20%top-5 click share — an open shelf
Review moat
Great199.43avg incumbent reviews — the moat a new listing must climb
Avg price
Great$63.72avg listing price — sweet spot $15–$100
Returns
Good2.2%return rate — above 5% kills the launch gate
Market size
Good$357K$357K/yr · 409K searches
Growth
Good+25.1%90-day search growth — must beat 0% to launch
Price range
Okay$7.72–$195.92cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Okay87%top-5 brand share — brands hold most of the demand
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Conversion
Bad1.4%search→purchase rate — share of searches ending in a sale
According to Flapen's Amazon United States niche tracking, grinch figures is a $357K/yr Amazon United States market (409K searches/yr). The top 5 brands hold 87% of demand. Demand peaks in Nov–Dec. Verdict: Worth a look — 55/100.
Data updated Aug 1, 2026 · scored weekly · How we score niches
grinch figures market data
- Units sold / yr
- 6K–8K
- avg 0–100/product
- Revenue / yr
- $382K–$510K
- units × avg price
- Conversion rate
- 1.4%
- Avg BSR
- #11,935
- Page quality
- 0%
- Prime
- 90%
- Sponsored
- 16%
- Out of stock
- 4.4%
- Avg brand age
- 33 months
- Avg seller age
- 167 days
Competition & brand share
Clicks spread well past the top 5 (20% combined) — an open shelf where new products get seen.Brands
20 rising
Sellers
188
Top-5 brand share
87%
Top 20: 100%
Top-5 click share
20%
Top 20: 50%
Open market
10%
- Department 5649%
- Enesco23%
- Bioworld6%
- Playset5%
- SOHLFTR4%
- Generic3%
- Open — no brand owns it (14 brands, 10%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +25.1% search growth over the last 90 days.Peak months: Nov, Dec · busiest ÷ quietest = 43.1×
Top grinch figures search terms
- jim shore grinch56K/yr
- grinch figurines63K/yr
- department 56 grinch21K/yr
- grinch village department 5615K/yr
- grinch village40K/yr
- jim shore grinch figurines11K/yr
- dept 56 grinch11K/yr
- whoville christmas village35K/yr
- department 56 grinch village15K/yr
- grinch figures16K/yr
Top grinch figures products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Dr. Seuss The Grinch Rubber 16.5 EVA Molded Gummy Tote
Bioworld$56.194.7★202 rev
Christmas Playset with Character Figures and Accessories
Playset$21.584.0★366 rev
Department 56 Dr. Seuss Grinch Village The Who-Hash Factory Light Up Building 8.25 Inch Multicolor
Department 56$144.625.0★1 rev
Whoville Miser Bath Playset Figure Set with Cindy Lou Who Max and Friends
Generic$20.764.0★161 rev
Department 56 Dr. Seuss Grinch Village Accessories Grinch Max and Cindy Lou-Who Figurine Set 3pc Set Various Sizes Multicolor
Department 56$24.384.4★658 rev
Newest
by launch date
Department 56 Dr. Seuss Grinch Village Accessories Who-Ville Friends and Neighbors 3-Piece Figurine Set Various Sizes Multicolor
Department 56$70.360 rev
Department 56 Dr. Seuss Grinch Village Who-Ville Candy Cane Twisters Light Up Building 7 Inch Multicolor
Department 56$195.920 rev
Dr. Seuss The Grinch Rubber 16.5 EVA Molded Gummy Tote
Bioworld$56.19202 rev
48Pcs Mini Christmas Collectible Dolls Figurines Christmas Tree Hanging Ornament Gifts for Xmas Goodie Bag Stuffers Winter New Year Holiday Party Favors Decorations
SOHLFTR$26.62220 rev
24Pcs Mini Christmas Collectible Dolls Figurines Tree Hanging Ornament Gifts for Xmas Goodie Bag Stuffers Winter New Year Holiday Party Favors Decorations
SOHLFTR$17.21220 rev
Trending
90-day click momentumDepartment 56 Dr. Seuss Grinch Village Accessories Who-Ville Friends and Neighbors 3-Piece Figurine Set Various Sizes Multicolor
Department 56$70.360.0★
Department 56 Dr. Seuss Grinch Village Who-Ville Candy Cane Twisters Light Up Building 7 Inch Multicolor
Department 56$195.920.0★
Department 56 Dr. Seuss Grinch Village The Who-Hash Factory Light Up Building 8.25 Inch Multicolor
Department 56$144.625.0★
Dr. Seuss The Grinch Rubber 16.5 EVA Molded Gummy Tote
Bioworld$56.194.7★
Enesco Dr. Seuss Grinch by Jim Shore Max and Cindy-Lou Who Storybook Lit Figurine 6.25 Inch Multicolor
Enesco$89.515.0★
What buyers say about grinch figures
What buyers praise and complain about, mined from review topics.What buyers love
“Excellent quality”
“Great for Gifting”
“As advertised”
“great price”
“Right size”
“Great toy”
“Such a fun addition to our collection”
“good colour and quality”
“Accurate designs”
“So cute and soft”
What buyers complain about
“This was definitely bigger than I thought”
“Cheap”
“Definitely not worth $16.00”
“the grinch broke in one day as the neck is super thin”
“Missing a handle”
“Barely resemble what it claims”
Top return reasons
Common questions
- Is grinch figures profitable to sell on Amazon United States?
- The niche generates $357K/yr across 98 tracked products. 2 of 16 products launched in the last 360 days are still selling. 90-day search growth is +25.1%. Flapen's verdict: Worth a look (55/100).
- How competitive is the grinch figures niche?
- 20 brands and 188 sellers compete. The top 5 products take 20% of clicks and top 5 brands hold 87% of demand.
- What do buyers complain about in grinch figures?
- Top complaints mined from reviews: Size-Overall, Quality-Overall, Value For Money. The return rate is 2.2%.
- When does demand for grinch figures peak?
- Demand peaks in Nov–Dec; the busiest month runs 43.1× the quietest.
- What does it cost to enter the grinch figures niche?
- Listings span $7.72–$195.92; the average listing price is $63.72 (sweet spot $15–$100). The average incumbent carries 199 reviews — the moat a new listing must climb.