Grey Washcloths
MaybeBuyers convert on 10.3% of searches. But the average product has 14,989 reviews to catch up to, so Grey Washcloths is a Maybe.
- Flapen Score
- 61 / 100Top 8% of 11,240 Home & Kitchen niches · +12 vs the category median of 4961
- Market size
- $122K/yr81K searches / yr
- 90-day growth
- +16.5%search demand this quarter
- Competition
- 40%top-5 click share · 23 brands · 28 sellers
Flapen Score
Grey Washcloths against its category
The dotted line is the Home & Kitchen average. Past it, Grey Washcloths is stronger. Inside it, weaker.
Market
The Grey Washcloths market on Amazon at a glance
Shoppers on Amazon United States searched for Grey Washcloths 81K times last year and spent an estimated $122K. The top 5 brands take 64% of clicks. Flapen scores it 61 out of 100, a Maybe.
01 · Demand
An estimated 10.3% of those searches ended in a purchase.
Shoppers searched for this 81K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 10.3% of those searches ended in a purchase. Searches in the last 90 days moved +16.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $122K a year.
- Searches, last 12 months
- 81K
- Growth, 90 days vs prior 90
- +16.5%
- Conversion, latest week
- 10.3%
- Market size, estimated
- $122Ka year
- Peak month
- July1.4× the quietest month
- Top search term
- grey washcloths20K searches a year
02 · Price
A sale here is worth $14.62.
Listings sell for $14.62 on average, from $6.59 to $37.94. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At $14.62 that is $4K to $7K a year per listing.
- Average price
- $14.62under the $15 to $100 sweet spot
- Price range
- $6.59–$37.94
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 8K–10K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $4K–$7K
- Returns
- 1.4%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
87% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #23 within Towels. It carries 14,989 reviews at 4.40 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 87%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #23in Towels
- Average rating
- 4.40 starsAmazon United States average 4.42 stars
- Average reviews
- 14,989per listing
- Listings tracked
- 38
04 · Newcomers
4 of last year's 9 launches cleared the first-year sales bar.
9 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 55 months on average, so the names here are settling in.
- Launched, last 12 months
- 9
- Successful launches
- 4Amazon's first-year sales bar
- Average brand age
- 55 months
Products
Top Grey Washcloths products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 9, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
QUBA LINEN 100% Cotton Washcloth Set Soft Absorbent Face Towels for Bathroom & Gym Use Durable Reusable & Machine Washable Wash Cloths - Gray Color 12x12 Inches Pack of 12
- Price
- $9.64
- Rating
- 4.2/5
- Reviews
- 8,631
- Age
- 5y ago

Utopia Towels 12 Pack Premium Wash Cloths Set 12 by 12 Inches 100% Cotton Ring Spun Highly Absorbent and Soft Feel Washcloths for Bathroom Spa Gym and Face Grey
- Price
- $15.67
- Rating
- 4.6/5
- Reviews
- 15,051
- Age
- 9y ago

Utopia Towels 24 Pack Cotton Washcloths Set 100% Ring Spun Cotton Premium Quality Flannel Face Cloths Highly Absorbent and Soft Feel Fingertip Towels Grey
- Price
- $19.86
- Rating
- 4.6/5
- Reviews
- 72,181
- Age
- 7y ago

Wash Cloths 6 Pack Super Soft & Skin Friendly Face Towel for Sensitive Skin Reusable Washable Makeup Remover Cloth 10x10 inch Small Baby Washcloths Easy to Rinse Dark Grey Facial Cleaning Cloth
- Price
- $13.63
- Rating
- 4.3/5
- Reviews
- 6,834
- Age
- 6y ago

Utopia Towels 12 Pack Premium Wash Cloths Set 12 by 12 Inches 100% Cotton Ring Spun Highly Absorbent and Soft Feel Essential Washcloths for Bathroom Spa Gym and Face Grey
- Price
- $16.09
- Rating
- 4.6/5
- Reviews
- 23,487
- Age
- 11y ago
Trending
estimated 90-day click momentum
LIVINATI Gray 100% Cotton Wash Cloths for Showering Body and Face - 12X12 6 Pack Washcloths - Small Terry Towel Bath Rags for Adults and Kids Bathroom - Soft Absorbent
- Price
- $9.48
- Rating
- 4.5/5
- Reviews
- 153
- Age
- 3mo ago

Face Towels Pack of 12 100% Cotton Wash Cloths (12x12 inch) 550 GSM Soft Quick Dry & Highly Absorbent Ring Spun Cotton Towels for Bathroom Spa Gym Kitchen and for Daily Use - (Dark Grey)
- Price
- $14.57
- Rating
- 4.4/5
- Reviews
- 144
- Age
- 5mo ago

Keith Lun 6 Pack 100% Cotton Wash Cloth 12x12Inch Highly Absorbent and Soft Feel Fingertip Towels Machine Washable Washcloths for Bathroom Gym Hotel Spa and Kitchen Grey
- Price
- $9.50
- Rating
- 4.2/5
- Reviews
- 51
- Age
- 4mo ago

Tens Towels Pack of 12 Washcloths 12 x 12 Inches Lighter Weight Quick to Dry Super Soft & Absorbent Gentle Face Towels Hotel Quality Perfect for Bathroom Gym Spa (Dark Grey 12 Pack)
- Price
- $16.22
- Rating
- 4.5/5
- Reviews
- 412
- Age
- 5y ago

UNIMADE Washcloths - 20 Pack - Face Towels (12 x 12) Highly Soft Wash Cloths and Hand Towels Fast Drying Multi-Purpose Microfiber Cleansing Cloths for Bathroom Hotel Spa and Salon - Grey
- Price
- $8.27
- Rating
- 4.2/5
- Reviews
- 1,448
- Age
- 11mo ago
Newest
by launch date
LIVINATI Gray 100% Cotton Wash Cloths for Showering Body and Face - 12X12 6 Pack Washcloths - Small Terry Towel Bath Rags for Adults and Kids Bathroom - Soft Absorbent
- Price
- $9.48
- Rating
- 4.5/5
- Reviews
- 153
- Age
- 3mo ago

Keith Lun 6 Pack 100% Cotton Wash Cloth 12x12Inch Highly Absorbent and Soft Feel Fingertip Towels Machine Washable Washcloths for Bathroom Gym Hotel Spa and Kitchen Grey
- Price
- $9.50
- Rating
- 4.2/5
- Reviews
- 51
- Age
- 4mo ago

Face Towels Pack of 12 100% Cotton Wash Cloths (12x12 inch) 550 GSM Soft Quick Dry & Highly Absorbent Ring Spun Cotton Towels for Bathroom Spa Gym Kitchen and for Daily Use - (Dark Grey)
- Price
- $14.57
- Rating
- 4.4/5
- Reviews
- 144
- Age
- 5mo ago

Tens Towels Pack of 12 Washcloths 12 x 12 Inches Lighter Weight Quick to Dry Super Soft & Absorbent Gentle Face Towels Hotel Quality Perfect for Bathroom Gym Spa (White 12 Pack)
- Price
- $17.04
- Rating
- 4.5/5
- Reviews
- 412
- Age
- 11mo ago

Tens Towels Pack of 24 Washcloths 12 x 12 Inches Lighter Weight Quick to Dry Super Soft & Absorbent Gentle Face Towels Hotel Quality Perfect for Bathroom Gym Spa (Dark Grey 24 Pack)
- Price
- $21.84
- Rating
- 4.5/5
- Reviews
- 412
- Age
- 11mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 40% of clicks. Leaders hold, but buyers still shop past them.
Brands
23 rising
Sellers
28
Est. top-5 brand share
64%
Top 20: 98%
Est. top-5 click share
40%
Top 20: 87%
Open market
31%
- Utopia Towels24%
- Tens Towels13%
- Amazon Basics11%
- QUBA LINEN10%
- JEFFSUN7%
- UNIMADE5%
Demand
Grey Washcloths search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.4×
Search terms
Top Grey Washcloths search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- grey washcloths20K/yr
- gray washcloths21K/yr
- tens towels washcloths9K/yr
- gray washcloths for bathroom6K/yr
- grey wash cloths8K/yr
- gray wash cloths6K/yr
- grey wash cloths for bathroom3K/yr
- tens wash cloths for bathroom3K/yr
- dark grey washcloths3K/yr
- grey face towels3K/yr
Reviews and returns
What reviews say buyers love and hate about Grey Washcloths
We read the reviews and the return reasons for every product selling here.
“Not very thick”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
13 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Grey Washcloths questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









