Grey Towel Set

Shoppers searched for this 48K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.2% of those searches ended in a purchase. Searches in the last 90 days moved -19.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $45K a year.

Searches, last 12 months

48K

Growth, 90 days vs prior 90

-19.4%

Conversion, latest week

3.2%

Market size, estimated

$45Ka year

Peak month

December2.2× the quietest month

Top search term

light grey bath towels8K searches a year

Listings sell for $29.19 on average, from $12.27 to $85.78. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 100 to 250 of them. At $29.19 that is $3K to $7K a year per listing.

Average price

$29.19inside the $15 to $100 sweet spot

Price range

$12.27–$85.78

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–3K

Units per listing a year

100–250

Revenue per listing a year

$3K–$7K

Returns

1.9%of orders · Amazon United States median 2.1%

96% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.0% of listings are out of stock. The average listing ranks #55 within Towels. It carries 16,062 reviews at 4.28 stars, so a new listing needs social proof before a better product.

Sponsored listings

96%

Prime listings

100%

Out of stock, average day

4.0%

Average rank

#55in Towels

Average rating

4.28 starsAmazon United States average 4.42 stars

Average reviews

16,062per listing

Listings tracked

47

5 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 50 months on average, so the names here are settling in.

Launched, last 12 months

5

Successful launches

2Amazon's first-year sales bar

Average brand age

50 months