grey king comforter sets
Skip itSoft demand (-29.8% this quarter) — this niche doesn't clear our bar today.
Avg price
Incredible$43.97avg listing price — sweet spot $15–$100
Price range
Great$25.53–$109.57cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Great36%top-5 click share — an open shelf
Returns
Good2.2%return rate — above 5% kills the launch gate
Brand share
Good69%top-5 brand share — brands hold most of the demand
Market size
Okay$210K$210K/yr · 306K searches
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Conversion
Bad1.6%search→purchase rate — share of searches ending in a sale
Review moat
Bad15,008.85avg incumbent reviews — the moat a new listing must climb
Growth
Bad-29.8%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, grey king comforter sets is a $210K/yr Amazon United States market (306K searches/yr). The top 5 brands hold 69% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 48/100.
Data updated Jul 18, 2026 · scored weekly · How we score niches
grey king comforter sets market data
- Units sold / yr
- 4K–5K
- avg 0–100/product
- Revenue / yr
- $176K–$220K
- units × avg price
- Conversion rate
- 1.6%
- Avg BSR
- #70
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 94%
- Out of stock
- 0.0%
- Avg brand age
- 45 months
- Avg seller age
- 163 days
Competition & brand share
Clicks spread well past the top 5 (36% combined) — an open shelf where new products get seen.Brands
21 falling
Sellers
29
Top-5 brand share
69%
Top 20: 99%
Top-5 click share
36%
Top 20: 70%
Open market
27%
- Bedsure26%
- CozyLux20%
- HYMOKEGE15%
- HIMEET4%
- TEXARTIST4%
- Utopia Bedding4%
Demand & seasonality
Weekly Amazon search volume, last 80 weeks — -29.8% search growth over the last 90 days.Peak months: Nov, Dec · busiest ÷ quietest = 1.8×
Top grey king comforter sets search terms
- grey comforter king43K/yr
- gray king size comforter set31K/yr
- grey king size comforter19K/yr
- grey king comforter sets30K/yr
- grey full size comforter set16K/yr
- gray comforter king8K/yr
- grey comforter set king14K/yr
- gray comforter king size35K/yr
- grey king comforter11K/yr
- gray comforter full18K/yr
Top grey king comforter sets products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
HYMOKEGE 7 Piece King Size Comforter Set Seersucker All Season Luxury Bed in a Bag for Bedroom Bedding Set with Comforters Sheets Pillowcases & Shams Dark Grey
HYMOKEGE$39.424.5★10,726 rev
Bedsure King Size Comforter Set Grey - Bed in a Bag Bedding Set 7 Pieces GentleSoft Pintuck Bed Set Gift for Family All Season Down Alternative Comforter with Sheets Pillowcases & Shams
Bedsure$40.324.5★73,705 rev
CozyLux King Size Comforter Set Dark Grey - 7 Pieces Bed in a Bag King Luxury Soft Bed Set for All Seasons Bedding Set with Down Alternative Comforter Sheets Pillowcases & Shams
CozyLux$39.814.5★28,488 rev
CozyLux King Size Comforter Set 3 Pieces Heathered Light Grey Luxury King Bedding Sets Gray Breathable Lightweight Down Alternative Comforter with 2 Pillow Shams All Season Bed Set Gift for Home
CozyLux$39.954.4★3,161 rev
TEXARTIST Premium 2100 Series King Comforter All Season Breathable Grey Comforter Soft 4D Spiral Fiber Quilted Lightweight Down Alternative Duvet Insert with Corner Tabs Hotel Summer Style (90x102)
TEXARTIST$52.144.6★4,448 rev
Newest
by launch date
Bedsure King Size Comforter Set Dark Grey Soft Prewashed King Bedding Quilted Comforter with Circle Design Down Alternative Comforter for All Seasons 3 Pieces Bed Set with 2 Pillow Shams
Bedsure$34.54288 rev
HIMEET King Size Comforter Set - 7 Pieces Bed in a Bag King Luxury Comforter Set with Sheets for All Season Bed Set with Comforter Flat Sheet Fitted Sheet Pillowcases & Shams Dark Grey
HIMEET$39.23834 rev
CozyLux King Size Comforter Set Light Grey 3 Pieces Lightweight Down Alternative Quilted Bedding Set Light Gray All Season Soft Breathable Solid Comforter with 2 Pillowcases Luxury Bed Set for Home
CozyLux$39.605,298 rev
CozyLux Full Size Comforter Set Light Grey 3 Pieces Lightweight Down Alternative Quilted Bedding Sets Light Gray All Seasons Soft Breathable Solid Comforter with 2 Pillowcases Bed Set for Home
CozyLux$36.025,298 rev
Bedsure Tufted Boho Comforter Set King Size - Light Grey Boho Bed Set GentleSoft 3 Pieces Farmhouse-Style Embroidery Bedding Gifts for Woman Soft Jacquard Kids King Comforter for All Seasons
Bedsure$63.037,498 rev
Trending
90-day click momentumBedsure King Size Comforter Set Dark Grey Soft Prewashed King Bedding Quilted Comforter with Circle Design Down Alternative Comforter for All Seasons 3 Pieces Bed Set with 2 Pillow Shams
Bedsure$34.544.5★
Bedsure King Comforter Set Beige Soft Prewashed Bedding for All Seasons 3 Pieces GentleSoft Bed Set 1 Lightweight Comforter (104x90) and 2 Pillowcases (20x36)
Bedsure$33.844.4★
HIMEET King Size Comforter Set - 7 Pieces Bed in a Bag King Luxury Comforter Set with Sheets for All Season Bed Set with Comforter Flat Sheet Fitted Sheet Pillowcases & Shams Dark Grey
HIMEET$39.234.6★
Maple&Stone Full Size Comforter Set 7 Pieces Bed in a Bag - Down Alternative Bed Set with Sheets Pillowcases & Shams Soft Reversible Duvet Insert Grey
Maple&Stone$32.334.7★
King Comforter Set 3 Piece Grey by Utopia Bedding Comforters King Size Bedding Comforters Sets Down Alternative Soft Bed Set 1 Comforter (90 x 102 inches) 2 Pillow Shams (20 x 36 inches)
Utopia Bedding$25.534.6★
What buyers say about grey king comforter sets
What buyers praise and complain about, mined from review topics.What buyers love
“So comfortable”
“Silky smooth”
“Great quality for the price point”
“Very affordable”
“soft warm”
“the colors are vibrant”
“Happy with the fit”
“Lightweight and good looking”
“As advertised”
“soft and fluffy, making the bed feel cozy and inviting,”
What buyers complain about
“TOO SHORT”
“Disappointed with the quality”
“Not as thick as shown in the photo”
“Not as advertised”
“expensive for cheap material”
“difficult to wash”
“Poor stitching durability”
“its not fluffy”
“Comes apart”
“The color is off”
Top return reasons
Common questions
- Is grey king comforter sets profitable to sell on Amazon United States?
- The niche generates $210K/yr across 53 tracked products. 0 of 7 products launched in the last 360 days are still selling. 90-day search growth is -29.8%. Flapen's verdict: Skip it (48/100).
- How competitive is the grey king comforter sets niche?
- 21 brands and 29 sellers compete. The top 5 products take 36% of clicks and top 5 brands hold 69% of demand.
- What do buyers complain about in grey king comforter sets?
- Top complaints mined from reviews: Size-Overall, Quality-Overall, Thickness. The return rate is 2.2%.
- When does demand for grey king comforter sets peak?
- Demand peaks in Nov–Dec; the busiest month runs 1.8× the quietest.
- What does it cost to enter the grey king comforter sets niche?
- Listings span $25.53–$109.57; the average listing price is $43.97 (sweet spot $15–$100). The average incumbent carries 15,009 reviews — the moat a new listing must climb.