Is greenery profitable to sell on Amazon United States?

The niche generates $86K/yr across 80 tracked products. 20 of 24 products launched in the last 360 days are still selling. 90-day search growth is -1.8%. Flapen's verdict: Worth a look (53/100).

How competitive is the greenery niche?

60 brands and 75 sellers compete. The top 5 products take 26% of clicks and top 5 brands hold 33% of demand.

What do buyers complain about in greenery?

Top complaints mined from reviews: Smell, Quality-Overall, Size-Overall. The return rate is 3.8%.

When does demand for greenery peak?

Demand peaks in Jun–Jul; the busiest month runs 2.3× the quietest.

What does it cost to enter the greenery niche?

Listings span $5.59–$35.23; the average listing price is $17.64 (sweet spot $15–$100). The average incumbent carries 1,546 reviews — the moat a new listing must climb.

greenery

Worth a look

Shows no brand lock-in (top 5 brands take 33% of clicks), but a small market ($86K/yr) keeps it on the watch list.

Brand share

Incredible33%

top-5 brand share — no brand owns this niche

Competition

Great26%

top-5 click share — an open shelf

Avg price

Great$17.64

avg listing price — sweet spot $15–$100

Price range

Good$5.59–$35.23

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Review moat

Okay1,545.69

avg incumbent reviews — the moat a new listing must climb

Conversion

Okay3.3%

search→purchase rate — share of searches ending in a sale

Returns

Okay3.8%

return rate — above 5% kills the launch gate

Growth

Bad-1.8%

90-day search growth — must beat 0% to launch

Market size

Bad$86K

$86K/yr · 146K searches

Signals No Dominant Brand

According to Flapen's Amazon United States niche tracking, greenery is a $86K/yr Amazon United States market (146K searches/yr). The top 5 brands hold 33% of demand. Demand peaks in Jun–Jul. Verdict: Worth a look — 53/100.

Data updated Jul 31, 2026 · scored weekly · How we score niches

greenery market data

Units sold / yr: 4K–5K; avg 0–100/product
Revenue / yr: $71K–$88K; units × avg price
Conversion rate: 3.3%
Avg BSR: #437
Page quality: 0%
Prime: 100%
Sponsored: 90%
Out of stock: 0.8%
Avg brand age: 31 months
Avg seller age: 185 days

Competition & brand share

Clicks spread well past the top 5 (26% combined) — an open shelf where new products get seen.

Brands

60 falling

Sellers

Top-5 brand share

33%

Top 20: 70%

Top-5 click share

26%

Top 20: 56%

Open market

62%

lovemoon10%
Winlyn9%
MAQIHAN5%
HyeFlora5%
LYRWI4%
Ouddy Decor4%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -1.8% search growth over the last 90 days.

Peak months: Jun, Jul · busiest ÷ quietest = 2.3×

Open Trend

Top greenery search terms

silk greenery36K/yr -17.1%2.0% conv.
fake greens14K/yr +10.5%2.8% conv.
high end artificial greenery15K/yr +14.2%0.1% conv.
outdoor table plant8K/yr +76.6%0.7% conv.
artificial greens12K/yr +7.2%2.1% conv.
realistic greenery13K/yr -14.4%1.0% conv.
realistic artificial greenery5K/yr +17.9%1.0% conv.
plastic greenery7K/yr +1.0%2.3% conv.
farmhouse greenery8K/yr -14.5%1.2% conv.
faux foliage8K/yr -21.4%1.1% conv.

All search terms

Top greenery products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

lovemoon 130 Pcs Artificial Mixed Eucalyptus Stems Bulk 5 Kinds of Faux Greenery Eucalyptus Leaves Bulk for Vase Wedding DIY Bouquets Floral Arrangement Home Decor (130 Green)

lovemoon$26.864.7★228 rev

Mixed Eucalyptus Leaves Stems Bulk Artificial Eucalyptus Leaves Sprays Faux Oval Eucalyptus Leaves with White Seeds Stems for Floral Wreath Garland Bouquets Arrangement Wedding Greenery Decoration

Winlyn$10.524.6★2,083 rev

Waipfaru 4Pcs Fake Hanging Plants 2.7FT Fake Plants Fake Vines Greenery

Waipfaru$13.064.2★1,068 rev

HyeFlora 5PCS Artificial Eucalyptus Leaves Stem Plants for Spring Decor 32.7 inch Fake Leaves Greenery Branches Green Shrubs Silk Faux Foliage DIY Stems for Festival Home Kitchen Farmhouse(Green)

HyeFlora$24.464.6★325 rev

MAQIHAN 10 Pcs Fake Fern - Artificial Ferns for Outdoors - Faux Ferns for Outdoor Planter Large Outdoor Patio Decor Boston Fern Artificial Plants Faux Greenery Porch Decor

MAQIHAN$10.044.2★1,672 rev

Newest

by launch date

lovemoon 130 Pcs Artificial Mixed Eucalyptus Stems Bulk 5 Kinds of Faux Greenery Eucalyptus Leaves Bulk for Vase Wedding DIY Bouquets Floral Arrangement Home Decor (130 Green)

lovemoon$26.86228 rev

6mo ago

HyeFlora 5PCS Artificial Eucalyptus Leaves Stem Plants for Spring Decor 32.7 inch Fake Leaves Greenery Branches Green Shrubs Silk Faux Foliage DIY Stems for Festival Home Kitchen Farmhouse(Green)

HyeFlora$24.46325 rev

8mo ago

Hrobek Outdoor Faux Plants UV Resistant Fake Greenery for Outside Planter

Hrobek$25.78350 rev

9mo ago

Cherica 4 Pcs Artificial Ficus Branches Faux Eucalyptus Stems 47.2 Inch Fake Greenery Stems Artificial Plants for Vase Filler Decoration Fake Leaves Branches Centerpieces Decor

Cherica$18.88453 rev

1y ago

LYRWI 8 Bundles UV Resistant & Non-Fading Artificial Boxwood Shrubs - Fake Greenery Plants for Outdoor Indoor Farmhouse Garden Porch Patio Wedding Decoration

LYRWI$9.63313 rev

1y ago

What buyers say about greenery

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall21%

“Looks great and good quality plant”

Value For Money14%

“Great Buy”

Color13%

“Color is good”

Advertised Vs Actual Product8%

“Better than I expected”

Design-Overall5%

“is nicely crafted”

Size-Overall5%

“Fits nicely into small spaces”

Ease Of Use5%

“Easy to use”

Durability3%

“The material feels durable”

Shape/Style2%

“The shape is nice”

Material Quality2%

“The material feels durable”

What buyers complain about

Smell19%

“Awful Smell”

Quality-Overall13%

“made low quality”

Size-Overall12%

“Small size”

Advertised Vs Actual Product8%

“Definitely misleading”

Color5%

“Lost color within a week”

Material Quality4%

“Cheap & Plastic Looking”

Value For Money4%

“Not worth it for evven this low price”

Thickness3%

“Plastic, thinner than it looks”

Durability3%

“Falling apart”

Strength2%

“flimsy”

Top return reasons

Size-Overall25%

Advertised Vs Actual Product20%

Quality-Overall14%

Color9%

Material Quality8%

Smell5%