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Green Throw Blanket

Maybe

The top 5 brands take only 32% of clicks. But buyers convert on only 1.5% of searches, so Green Throw Blanket is a Maybe.

Flapen Score
60
60 / 100
Top 10% of 11,240 Home & Kitchen niches · +11 vs the category median of 49
Market size
$1.2M/yr3.7M searches / yr
90-day growth
+3.3%search demand this quarter
Competition
19%top-5 click share · 66 brands · 79 sellers

Flapen Score

Green Throw Blanket against its category

The dotted line is the Home & Kitchen average. Past it, Green Throw Blanket is stronger. Inside it, weaker.

60Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Green Throw Blanket market on Amazon at a glance

Shoppers on Amazon United States searched for Green Throw Blanket 3.7M times last year and spent an estimated $1.2M. The top 5 brands take 32% of clicks. Demand peaks in Jun–Jul–Aug. Flapen scores it 60 out of 100, a Maybe.

01 · Demand

An estimated 1.5% of those searches ended in a purchase.

Shoppers searched for this 3.7M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.5% of those searches ended in a purchase. Searches in the last 90 days moved +3.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.2M a year.

Searches, last 12 months
3.7M
Growth, 90 days vs prior 90
+3.3%
Conversion, latest week
1.5%
Market size, estimated
$1.2Ma year
Peak month
July3.0× the quietest month
Top search term
green throw blanket513K searches a year

02 · Price

A sale here is worth $22.06.

Listings sell for $22.06 on average, from $9.48 to $69.35. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 500 to 750 of them. At $22.06 that is $11K to $17K a year per listing.

Average price
$22.06inside the $15 to $100 sweet spot
Price range
$9.48–$69.35
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
60K–80K
Units per listing a year
500–750
Revenue per listing a year
$11K–$17K
Returns
3.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

97% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.6% of listings are out of stock. The average listing ranks #267 within Throws. It carries 4,993 reviews at 4.56 stars, so a new listing needs social proof before a better product.

Sponsored listings
97%
Prime listings
100%
Out of stock, average day
1.6%
Average rank
#267in Throws
Average rating
4.56 starsAmazon United States average 4.42 stars
Average reviews
4,993per listing
Listings tracked
126

04 · Newcomers

9 of last year's 16 launches cleared the first-year sales bar.

16 products launched here in the last 12 months. 9 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
16
Successful launches
9Amazon's first-year sales bar
Average brand age
35 months

Products

Top Green Throw Blanket products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 17, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 19% of clicks, no more. An open shelf where new products get seen.

$0$24K$47K$71K$95K1001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

66 rising

Sellers

79

Est. top-5 brand share

32%

Top 20: 70%

Est. top-5 click share

19%

Top 20: 45%

Open market

64%

  • Exclusivo Mezcla8%
  • Bedsure7%
  • DII6%
  • Aganear6%
  • YIICKO5%
  • Linecooo5%

Demand

Green Throw Blanket search demand

Weekly searches over the year, seasonality beneath. Pick a range.

70K50KHoliday '24Prime Day '25Black Friday '25Spike '26DecMarJunAugNovMarMay

Peak months: Jun, Jul, Aug · busiest ÷ quietest = 3.0×

Search terms

Top Green Throw Blanket search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • green throw blanket513K/yr
  • blue throw blanket391K/yr
  • boho throw blanket403K/yr
  • beige throw blanket307K/yr
  • boho blanket207K/yr
  • green blanket244K/yr
  • outdoor throw blanket81K/yr
  • taupe throw blanket130K/yr
  • crochet blanket131K/yr
  • tan throw blanket110K/yr

Reviews and returns

What reviews say buyers love and hate about Green Throw Blanket

We read the reviews and the return reasons for every product selling here.

30%of positive reviews mention “Soft Feel”
17%of negative reviews mention “Thickness”
3.7%of orders come back
“Not as thick as it looks”
A buyer, on “Thickness”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Green Throw Blanket questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data