Green Heated Blanket
FailDemand is soft, at -65.0% this quarter, so Green Heated Blanket is a Fail.
- Flapen Score
- 44 / 100Ranks 7,719 of 11,240 Home & Kitchen niches · −5 vs the category median of 4944
- Market size
- $60K/yr61K searches / yr
- 90-day growth
- -65.0%search demand this quarter
- Competition
- 50%top-5 click share · 20 brands · 26 sellers
Flapen Score
Green Heated Blanket against its category
The dotted line is the Home & Kitchen average. Past it, Green Heated Blanket is stronger. Inside it, weaker.
Market
The Green Heated Blanket market on Amazon at a glance
Shoppers on Amazon United States searched for Green Heated Blanket 61K times last year and spent an estimated $60K. The top 5 brands take 58% of clicks. Demand peaks in Jan–Nov–Dec. Flapen scores it 44 out of 100, a Fail.
01 · Demand
An estimated 2.5% of those searches ended in a purchase.
Shoppers searched for this 61K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.5% of those searches ended in a purchase. Searches in the last 90 days moved -65.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $60K a year.
- Searches, last 12 months
- 61K
- Growth, 90 days vs prior 90
- -65.0%
- Conversion, latest week
- 2.5%
- Market size, estimated
- $60Ka year
- Peak month
- December16.1× the quietest month
- Top search term
- green heated blanket28K searches a year
02 · Price
A sale here is worth $39.42.
Listings sell for $39.42 on average, from $26.87 to $71.75. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $39.42 that is $0 to $4K a year per listing.
- Average price
- $39.42inside the $15 to $100 sweet spot
- Price range
- $26.87–$71.75
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 2K–3K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$4K
- Returns
- 3.8%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 28.1% of listings are out of stock. The average listing ranks #93 within Electric Blankets. It carries 2,315 reviews at 4.33 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 88%
- Prime listings
- 100%
- Out of stock, average day
- 28.1%
- Average rank
- #93in Electric Blankets
- Average rating
- 4.33 starsAmazon United States average 4.42 stars
- Average reviews
- 2,315per listing
- Listings tracked
- 25
04 · Newcomers
1 of last year's 9 launches cleared the first-year sales bar.
9 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 25 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 9
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 25 months
Products
Top Green Heated Blanket products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 50% of clicks. Leaders hold, but buyers still shop past them.
Brands
20 rising
Sellers
26
Top-5 brand share
58%
Top 20: 100%
Top-5 click share
50%
Top 20: 97%
Open market
36%
- Brand 116%
- Brand 213%
- Brand 313%
- Brand 410%
- Brand 56%
- Brand 66%
Demand
Green Heated Blanket search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Nov, Dec · busiest ÷ quietest = 16.1×
Search terms
Top Green Heated Blanket search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- green heated blanket28K/yr
- heated blanket green20K/yr
- green electric blanket8K/yr
- sage green heated blanket5K/yr
Reviews and returns
What reviews say buyers love and hate about Green Heated Blanket
We read the reviews and the return reasons for every product selling here.
“Broke in a week”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Green Heated Blanket questions
Answered from the same tracked data.









