Gray Pillow Covers

Shoppers searched for this 331K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.1% of those searches ended in a purchase. Searches in the last 90 days moved -18.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $106K a year.

Searches, last 12 months

331K

Growth, 90 days vs prior 90

-18.2%

Conversion, latest week

2.1%

Market size, estimated

$106Ka year

Peak month

January2.9× the quietest month

Top search term

gray pillows34K searches a year

Listings sell for $15.29 on average, from $5.32 to $27.78. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 0 to 100 of them. At $15.29 that is $0 to $2K a year per listing.

Average price

$15.29inside the $15 to $100 sweet spot

Price range

$5.32–$27.78

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

2.5%of orders · Amazon United States median 2.1%

91% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.8% of listings are out of stock. The average listing ranks #336 within Decorative Pillows, Inserts & Covers. It carries 8,365 reviews at 4.58 stars, so a new listing needs social proof before a better product.

Sponsored listings

91%

Prime listings

100%

Out of stock, average day

2.8%

Average rank

#336in Decorative Pillows, Inserts & Covers

Average rating

4.58 starsAmazon United States average 4.42 stars

Average reviews

8,365per listing

Listings tracked

65

7 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months

7

Successful launches

3Amazon's first-year sales bar

Average brand age

38 months