Grandma Blanket

Shoppers searched for this 148K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.5% of those searches ended in a purchase. Searches in the last 90 days moved +88.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $128K a year.

Searches, last 12 months

148K

Growth, 90 days vs prior 90

+88.8%

Conversion, latest week

3.5%

Market size, estimated

$128Ka year

Peak month

December22.3× the quietest month

Top search term

grandma blanket87K searches a year

Listings sell for $24.88 on average, from $11.87 to $55.75. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 0 to 100 of them. At $24.88 that is $0 to $2K a year per listing.

Average price

$24.88inside the $15 to $100 sweet spot

Price range

$11.87–$55.75

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

5K–6K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

2.2%of orders · Amazon United States median 2.1%

92% of listings pay for placement with sponsored ads. 84% ship with Prime. On an average day, 18.9% of listings are out of stock. The average listing ranks #2,143 within Throws. It carries 947 reviews at 4.66 stars, so a new listing needs social proof before a better product.

Sponsored listings

92%

Prime listings

84%

Out of stock, average day

18.9%

Average rank

#2,143in Throws

Average rating

4.66 starsAmazon United States average 4.42 stars

Average reviews

947per listing

Listings tracked

51

15 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 24 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

15

Successful launches

0Amazon's first-year sales bar

Average brand age

24 months