Graduation Candle

Shoppers searched for this 35K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 9.8% of those searches ended in a purchase. Searches in the last 90 days moved +342.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $59K a year.

Searches, last 12 months

35K

Growth, 90 days vs prior 90

+342.5%

Conversion, latest week

9.8%

Market size, estimated

$59Ka year

Peak month

May38.9× the quietest month

Top search term

graduation candle24K searches a year

Listings sell for $17.13 on average, from $6.82 to $53.68. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $17.13 that is $0 to $2K a year per listing.

Average price

$17.13inside the $15 to $100 sweet spot

Price range

$6.82–$53.68

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–3K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

0.6%of orders · Amazon United States median 2.1%

72% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 18.4% of listings are out of stock. The average listing ranks #1,242 within Candles. It carries 112 reviews at 4.61 stars, so a new listing needs social proof before a better product.

Sponsored listings

72%

Prime listings

100%

Out of stock, average day

18.4%

Average rank

#1,242in Candles

Average rating

4.61 starsAmazon United States average 4.42 stars

Average reviews

112per listing

Listings tracked

54

24 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 21 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

24

Successful launches

1Amazon's first-year sales bar

Average brand age

21 months