Is goth blanket profitable to sell on Amazon United States?

The niche generates $19K/yr across 49 tracked products. 0 of 10 products launched in the last 360 days are still selling. 90-day search growth is -8.0%. Flapen's verdict: Skip it (44/100).

How competitive is the goth blanket niche?

40 brands and 48 sellers compete. The top 5 products take 40% of clicks and top 5 brands hold 43% of demand.

What do buyers complain about in goth blanket?

Top complaints mined from reviews: Thickness, Size-Overall, Quality-Overall. The return rate is 2.3%.

When does demand for goth blanket peak?

Demand peaks in Aug–Sep–Oct–Nov–Dec; the busiest month runs 7.9× the quietest.

What does it cost to enter the goth blanket niche?

Listings span $9.01–$45.53; the average listing price is $21.20 (sweet spot $15–$100). The average incumbent carries 4,716 reviews — the moat a new listing must climb.

goth blanket

Skip it

A small market ($19K/yr) — this niche doesn't clear our bar today.

Brand share

Great43%

top-5 brand share — no brand owns this niche

Avg price

Great$21.20

avg listing price — sweet spot $15–$100

Price range

Great$9.01–$45.53

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Great40%

top-5 click share — an open shelf

Returns

Good2.3%

return rate — above 5% kills the launch gate

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Review moat

Bad4,716.08

avg incumbent reviews — the moat a new listing must climb

Growth

Bad-8.0%

90-day search growth — must beat 0% to launch

Conversion

Bad0.5%

search→purchase rate — share of searches ending in a sale

Market size

Bad$19K

$19K/yr · 169K searches

Signals No Dominant Brand Low Review Barrier

According to Flapen's Amazon United States niche tracking, goth blanket is a $19K/yr Amazon United States market (169K searches/yr). The top 5 brands hold 43% of demand. Demand peaks in Aug–Sep–Oct–Nov–Dec. Verdict: Skip it — 44/100.

Data updated Jul 17, 2026 · scored weekly · How we score niches

goth blanket market data

Units sold / yr: 2K–2K; avg 0–100/product
Revenue / yr: $32K–$42K; units × avg price
Conversion rate: 0.5%
Avg BSR: #2,616
Page quality: 0%
Prime: 100%
Sponsored: 88%
Out of stock: 8.0%
Avg brand age: 28 months
Avg seller age: 191 days

Competition & brand share

Clicks spread well past the top 5 (40% combined) — an open shelf where new products get seen.

Brands

40 falling

Sellers

Top-5 brand share

43%

Top 20: 81%

Top-5 click share

40%

Top 20: 74%

Open market

52%

Breling13%
VANZEV10%
ainori8%
Artlunar7%
Everlasting Comfort5%
BEDELITE5%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -8.0% search growth over the last 90 days.

Peak months: Aug, Sep, Oct, Nov, Dec · busiest ÷ quietest = 7.9×

Open Trend

Top goth blanket search terms

gothic blanket46K/yr -4.8%0.3% conv.
goth blanket41K/yr -8.8%0.9% conv.
gothic throw blanket28K/yr -5.3%0.5% conv.
goth throw blanket17K/yr -11.1%0.4% conv.
emo blanket12K/yr -9.9%0.5% conv.
witch blanket13K/yr -9.6%0.5% conv.
gothic blankets6K/yr -22.1%0.6% conv.
goth blankets5K/yr -6.1%0.4% conv.

All search terms

Top goth blanket products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Breling Spider Web Blanket 72 x 51 Halloween Gothic Gift for Women Men Whimsigoth Throw Blanket Soft Flannel Victorian Witchy Birthday Gifts for Couch Bed Chair Goth Halloween Room Decor

Breling$20.694.6★37 rev

ainori Gothic Moth and Rose Flannel Blanket - Mystical with Lunar Moon Vintage Throw - Lightweight Soft Cozy Gifts Blankets for Kids Adults & Nature Lovers Modern Goth Decor Home Room Accent 50x60in

ainori$23.424.5★99 rev

VANZEV Gothic Blanket Floral and Bat Flannel Throw Blankets Soft Warm Lightweight Cozy Plush Halloween Goth Throws for Bedroom Sofa Home Decor Gifts for Women Girls 50x60

VANZEV$22.964.5★151 rev

Gothic Spider Web Blanket - Perfect for Gothic Room Decor Spooky Home Decor Ideal Gothic Decor Accent Black Horror Blanket Soft Flannel for Couch Bed and Haunted Mansion Use (50 x 60)

Artlunar$19.304.4★135 rev

Everlasting Comfort Soft & Comfortable Black Faux Fur Throw Blanket for Couch - (50x65) Minky & Fluffy Fall Blankets & Throws Plush Fuzzy Cover for Bed Sofa & Living Room - Cozy Home Decor

Everlasting Comfort$20.654.3★31,668 rev

Newest

by launch date

Horaldaily Butterflies Moon Blanket Throw Black Gothic Vintage Style Soft Fuzzy Plush Faux Fur Cozy Blankets for Couch Sofa Bed Lounging Ideal Gifts for Kids Adults Wife Self 50x60

Horaldaily$16.986 rev

8mo ago

Jekeno Gothic Skull Blanket Cat Bat Mushroom Gifts for Women Men Kids Girls Boys Mom Wife Husband Dad Halloween Birthday Christmas Skeleton Horror Dark Presents Home Bedroom Room Decor Throw 50x60

Jekeno$21.69816 rev

9mo ago

Breling Spider Web Blanket 72 x 51 Halloween Gothic Gift for Women Men Whimsigoth Throw Blanket Soft Flannel Victorian Witchy Birthday Gifts for Couch Bed Chair Goth Halloween Room Decor

Breling$20.6937 rev

10mo ago

Ouija Board Goth Throw Blanket Halloween Blanket Witch Spooky Gifts Black Size 50*40

Generic$9.0115 rev

11mo ago

Moyel Gothic Skeleton Ghost Romantic Throw Blanket for Couples - Valentines Day Anniversary Birthday - 60 x 50

Moyel$18.1062 rev

1y ago

What buyers say about goth blanket

What buyers praise and complain about, mined from review topics.

What buyers love

Soft Feel30%

“Silky soft”

Warmth12%

“Beautiful and Warm”

Color8%

“Color is vibrant”

Quality-Overall8%

“its much higher quality than I was expecting”

Value For Money5%

“Good Value”

Size-Overall5%

“The size is true to its size also”

Comfort-Overall4%

“Very comfortable”

Weight Light3%

“Simple, lightweight and it keeps me warm”

Advertised Vs Actual Product3%

“Exactly as pictured”

Washability2%

“Washes very nicely”

What buyers complain about

Thickness16%

“Needed to be a bit thicker”

Size-Overall12%

“Little short”

Quality-Overall6%

“A little expensive for the quality”

Color5%

“color off”

Thin4%

“Too thin”

Value For Money3%

“Cheap”

Pilling/Linting3%

“They pilled along the edges”

Durability2%

“was falling apart in the bag”

Ease Of Cleaning2%

“How am I supposed to properly wash this blanket”

Smell2%

“it smelled very bad”

Top return reasons

Size-Overall37%

Thin13%

Color12%

Material Quality10%

Advertised Vs Actual Product6%

Quality-Overall5%

Value For Money4%

Thickness2%

Display Colors1%

Smell1%

Common questions

Is goth blanket profitable to sell on Amazon United States?: The niche generates $19K/yr across 49 tracked products. 0 of 10 products launched in the last 360 days are still selling. 90-day search growth is -8.0%. Flapen's verdict: Skip it (44/100).
How competitive is the goth blanket niche?: 40 brands and 48 sellers compete. The top 5 products take 40% of clicks and top 5 brands hold 43% of demand.
What do buyers complain about in goth blanket?: Top complaints mined from reviews: Thickness, Size-Overall, Quality-Overall. The return rate is 2.3%.
When does demand for goth blanket peak?: Demand peaks in Aug–Sep–Oct–Nov–Dec; the busiest month runs 7.9× the quietest.
What does it cost to enter the goth blanket niche?: Listings span $9.01–$45.53; the average listing price is $21.20 (sweet spot $15–$100). The average incumbent carries 4,716 reviews — the moat a new listing must climb.