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50

goose creek candles

Worth a look

Shows low returns (1.2%), but soft demand (-25.9% this quarter) keeps it on the watch list.

Market size 26Growth 12Conversion 16Competition 72Returns 91Price range 83Avg price 87Brand share 55Review moat 50Quality gap 67

Returns

Great1.2%

return rate — above 5% kills the launch gate

Avg price

Great$19.70

avg listing price — sweet spot $15–$100

Price range

Great$10.66–$39.55

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Good42%

top-5 click share — leaders hold, buyers still browse

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Brand share

Good72%

top-5 brand share — brands hold most of the demand

Review moat

Okay1,548.39

avg incumbent reviews — the moat a new listing must climb

Market size

Okay$106K

$106K/yr · 435K searches

Conversion

Bad1.2%

search→purchase rate — share of searches ending in a sale

Growth

Bad-25.9%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United States niche tracking, goose creek candles is a $106K/yr Amazon United States market (435K searches/yr). The top 5 brands hold 72% of demand. Demand peaks in Nov–Dec. Verdict: Worth a look — 50/100.

Data updated Jul 31, 2026 · scored weekly · How we score niches

goose creek candles market data

Units sold / yr
6K–8K
avg 0–100/product
Revenue / yr
$118K–$158K
units × avg price
Conversion rate
1.2%
Avg BSR
#685
Page quality
0%
Prime
95%
Sponsored
64%
Out of stock
17.5%
Avg brand age
44 months
Avg seller age
149 days

Competition & brand share

The top 5 products take 42% of clicks — established leaders, but buyers still shop beyond them.

Brands

22 rising

Sellers

130

Top-5 brand share

72%

Top 20: 99%

Top-5 click share

42%

Top 20: 77%

Open market

24%

  • Goose Creek42%
  • Yankee Candle15%
  • Innqoo6%
  • AOOVOO5%
  • GODONLIF4%
  • Chesapeake Bay Candle4%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -25.9% search growth over the last 90 days.
25K15KSpike '24Holiday '24Prime Day '25Spike '25Holiday '25Prime Day '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 3.9×

Top goose creek candles search terms

  • goose creek candles318K/yr
  • goose creek34K/yr
  • goose creek candle18K/yr
  • goosecreek candles13K/yr
  • goose creek candles 3 wick12K/yr
  • maple candle12K/yr
  • goose creek candles 3 wick 9.99 sale6K/yr
  • goosecreek4K/yr
  • goose creek candles on clearance7K/yr
  • maple syrup candle6K/yr
All search terms

Top goose creek candles products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%$3K6%$6K9%$10K12%$13K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about goose creek candles

What buyers praise and complain about, mined from review topics.

What buyers love

Smell42%

“Great Fragrances”

Brightness/Shine/Glow8%

“so bright”

Quality-Overall7%

“Awesome quality”

Gifting Purpose6%

“Beautiful gift”

Value For Money6%

“fair price”

Warmth5%

“Cozy”

Alarm/Timer Accuracy4%

“It also has a timer feature which is handy”

Advertised Vs Actual Product2%

“As described”

Heating2%

“the cooling performance is excellent”

Design-Overall2%

“The design is elegant”

What buyers complain about

Smell44%

“Unpleasant smell”

Durability8%

“didnt last”

Size-Overall7%

“Its way too big”

Value For Money6%

“Pricey”

Quality-Overall4%

“lower quality”

Functionality-Overall4%

“Timer does not work at all”

Strength3%

“Not as strong”

Heating2%

“Heats up”

Flammable2%

“FIRE HAZARD”

Advertised Vs Actual Product1%

“Inaccurate description”

Top return reasons

Size-Overall27%
Smell25%
Functionality-Overall7%
Value For Money6%
Advertised Vs Actual Product6%
Defective Material/Parts5%
Color4%
Quality-Overall3%
Heating3%
Brightness/Shine/Glow1%

Common questions

Is goose creek candles profitable to sell on Amazon United States?
The niche generates $106K/yr across 44 tracked products. 3 of 8 products launched in the last 360 days are still selling. 90-day search growth is -25.9%. Flapen's verdict: Worth a look (50/100).
How competitive is the goose creek candles niche?
22 brands and 130 sellers compete. The top 5 products take 42% of clicks and top 5 brands hold 72% of demand.
What do buyers complain about in goose creek candles?
Top complaints mined from reviews: Smell, Durability, Size-Overall. The return rate is 1.2%.
When does demand for goose creek candles peak?
Demand peaks in Nov–Dec; the busiest month runs 3.9× the quietest.
What does it cost to enter the goose creek candles niche?
Listings span $10.66–$39.55; the average listing price is $19.70 (sweet spot $15–$100). The average incumbent carries 1,548 reviews — the moat a new listing must climb.