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Goose Cake Topper

Fail

Shoppers spend an estimated $61K a year here, so Goose Cake Topper is a Fail.

Flapen Score
49
49 / 100
Ranks 5,355 of 11,240 Home & Kitchen niches · on the category median
Market size
$61K/yr188K searches / yr
90-day growth
-3.2%search demand this quarter
Competition
28%top-5 click share · 42 brands · 45 sellers

Flapen Score

Goose Cake Topper against its category

The dotted line is the Home & Kitchen average. Past it, Goose Cake Topper is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Goose Cake Topper market on Amazon at a glance

Shoppers on Amazon United States searched for Goose Cake Topper 188K times last year and spent an estimated $61K. The top 5 brands take 35% of clicks. Flapen scores it 49 out of 100, a Fail.

01 · Demand

An estimated 2.8% of those searches ended in a purchase.

Shoppers searched for this 188K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.8% of those searches ended in a purchase. Searches in the last 90 days moved -3.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $61K a year.

Searches, last 12 months
188K
Growth, 90 days vs prior 90
-3.2%
Conversion, latest week
2.8%
Market size, estimated
$61Ka year
Top search term
goose cake topper65K searches a year

02 · Price

A sale here is worth $11.81.

Listings sell for $11.81 on average, from $5.71 to $23.09. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 0 to 100 of them. At $11.81 that is $0 to $1K a year per listing.

Average price
$11.81under the $15 to $100 sweet spot
Price range
$5.71–$23.09
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
5K–6K
Units per listing a year
0–100
Revenue per listing a year
$0–$1K
Returns
3.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

85% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.6% of listings are out of stock. The average listing ranks #1,857 within Candleholders. It carries 66 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings
85%
Prime listings
100%
Out of stock, average day
5.6%
Average rank
#1,857in Candleholders
Average rating
4.54 starsAmazon United States average 4.42 stars
Average reviews
66per listing
Listings tracked
60

04 · Newcomers

5 of last year's 38 launches cleared the first-year sales bar.

38 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 15 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
38
Successful launches
5Amazon's first-year sales bar
Average brand age
15 months

Products

Top Goose Cake Topper products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 28% of clicks. An open shelf where new products get seen.

Brands

42 rising

Sellers

45

Top-5 brand share

35%

Top 20: 77%

Top-5 click share

28%

Top 20: 67%

Open market

61%

  • Brand 114%
  • Brand 26%
  • Brand 36%
  • Brand 45%
  • Brand 55%
  • Brand 64%

Demand

Goose Cake Topper search demand

Weekly searches over the year. Pick a range.

5K4KMar '26Mar '26Apr '26May '26May '26Jun '26Jul '26

Search terms

Top Goose Cake Topper search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • goose cake topper65K/yr
  • silly goose cake topper36K/yr
  • one silly goose cake topper38K/yr
  • goose candle11K/yr
  • silly goose cake decorations9K/yr
  • goose cake decorations9K/yr
  • goose candle holder9K/yr
  • silly goose candle5K/yr
  • one silly goose candle5K/yr

Reviews and returns

What reviews say buyers love and hate about Goose Cake Topper

We read the reviews and the return reasons for every product selling here.

22%of positive reviews mention “Quality-Overall”
16%of negative reviews mention “Size-Overall”
3.6%of orders come back
“when we pulled out the birthday candles to try it didnt remotely fit”
A buyer, on “Size-Overall”16% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

14 topics

NegativePositive

FAQ

Common Goose Cake Topper questions

Answered from the same tracked data.