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Golf Decanter

Fail

Shoppers spend an estimated $26K a year here, so Golf Decanter is a Fail.

Flapen Score
44
44 / 100
Ranks 7,719 of 11,240 Home & Kitchen niches · −5 vs the category median of 49
Market size
$26K/yr15K searches / yr
90-day growth
+51.3%search demand this quarter
Competition
70%top-5 click share · 10 brands · 15 sellers

Flapen Score

Golf Decanter against its category

The dotted line is the Home & Kitchen average. Past it, Golf Decanter is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Golf Decanter market on Amazon at a glance

Shoppers on Amazon United States searched for Golf Decanter 15K times last year and spent an estimated $26K. The top 5 brands take 84% of clicks. Demand peaks in Nov–Dec. Flapen scores it 44 out of 100, a Fail.

01 · Demand

An estimated 2.7% of those searches ended in a purchase.

Shoppers searched for this 15K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.7% of those searches ended in a purchase. Searches in the last 90 days moved +51.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $26K a year.

Searches, last 12 months
15K
Growth, 90 days vs prior 90
+51.3%
Conversion, latest week
2.7%
Market size, estimated
$26Ka year
Peak month
December7.0× the quietest month
Top search term
golf decanter11K searches a year

02 · Price

A sale here is worth $65.05.

Listings sell for $65.05 on average, from $28.90 to $95.16. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At $65.05 that is $0 to $7K a year per listing.

Average price
$65.05inside the $15 to $100 sweet spot
Price range
$28.90–$95.16
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
250–500
Units per listing a year
0–100
Revenue per listing a year
$0–$7K
Returns
3.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

87% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 0.3% of listings are out of stock. The average listing ranks #2,466 within Bar Tools & Drinkware. It carries 63 reviews at 4.62 stars, so a new listing needs social proof before a better product.

Sponsored listings
87%
Prime listings
93%
Out of stock, average day
0.3%
Average rank
#2,466in Bar Tools & Drinkware
Average rating
4.62 starsAmazon United States average 4.42 stars
Average reviews
63per listing
Listings tracked
15

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
41 months

Products

Top Golf Decanter products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 70% of clicks. Leaders hold, but buyers still shop past them.

Brands

10 falling

Sellers

15

Top-5 brand share

84%

Top 20: 100%

Top-5 click share

70%

Top 20: 100%

Open market

11%

  • Brand 125%
  • Brand 223%
  • Brand 316%
  • Brand 414%
  • Brand 56%
  • Brand 65%
  • Open — no brand owns it (4 brands, 11%)

Demand

Golf Decanter search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KSpike '25Holiday '25Spike '26FebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJunJul

Peak months: Nov, Dec · busiest ÷ quietest = 7.0×

Reviews and returns

What reviews say buyers love and hate about Golf Decanter

We read the reviews and the return reasons for every product selling here.

45%of positive reviews mention “Gifting Purpose”
3.0%of orders come back
“This was a gift”
A buyer, on “Gifting Purpose”45% of positive reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Golf Decanter questions

Answered from the same tracked data.