Gold Wreath
FailShoppers spend an estimated $26K a year here, so Gold Wreath is a Fail.
- Flapen Score
- 35 / 100Ranks 10,079 of 11,240 Home & Kitchen niches · −14 vs the category median of 4935
- Market size
- $26K/yr36K searches / yr
- 90-day growth
- -23.7%search demand this quarter
- Competition
- 82%top-5 click share · 9 brands · 19 sellers
Flapen Score
Gold Wreath against its category
The dotted line is the Home & Kitchen average. Past it, Gold Wreath is stronger. Inside it, weaker.
Market
The Gold Wreath market on Amazon at a glance
Shoppers on Amazon United States searched for Gold Wreath 36K times last year and spent an estimated $26K. The top 5 brands take 82% of clicks. Demand peaks in Nov–Dec. Flapen scores it 35 out of 100, a Fail.
01 · Demand
An estimated 2.3% of those searches ended in a purchase.
Shoppers searched for this 36K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.3% of those searches ended in a purchase. Searches in the last 90 days moved -23.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $26K a year.
- Searches, last 12 months
- 36K
- Growth, 90 days vs prior 90
- -23.7%
- Conversion, latest week
- 2.3%
- Market size, estimated
- $26Ka year
- Peak month
- December17.9× the quietest month
- Top search term
- gold wreath24K searches a year
02 · Price
A sale here is worth $31.95.
Listings sell for $31.95 on average, from $17.97 to $59.98. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $31.95 that is $0 to $3K a year per listing.
- Average price
- $31.95inside the $15 to $100 sweet spot
- Price range
- $17.97–$59.98
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 500–750
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$3K
- Returns
- 9.1%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
56% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 41.9% of listings are out of stock. The average listing ranks #2,395 within Wreaths. It carries 144 reviews at 4.20 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 56%
- Prime listings
- 100%
- Out of stock, average day
- 41.9%
- Average rank
- #2,395in Wreaths
- Average rating
- 4.20 starsAmazon United States average 4.42 stars
- Average reviews
- 144per listing
- Listings tracked
- 9
04 · Newcomers
0 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 2
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 30 months
Products
Top Gold Wreath products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 82% of clicks. A locked shelf that new listings rarely crack.
Brands
9 falling
Sellers
19
Top-5 brand share
82%
Top 20: 100%
Top-5 click share
82%
Top 20: 100%
Open market
18%
- Brand 122%
- Brand 215%
- Brand 314%
- Brand 413%
- Brand 59%
- Brand 69%
- Open — no brand owns it (3 brands, 18%)
Demand
Gold Wreath search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 17.9×
Reviews and returns
What reviews say buyers love and hate about Gold Wreath
We read the reviews and the return reasons for every product selling here.
“It's a beautiful piece it's bigger than what I thought”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Gold Wreath questions
Answered from the same tracked data.









