Skip to content

Gold Votive Candles

Fail

An estimated 9.2% of orders come back, so Gold Votive Candles is a Fail.

Flapen Score
40
40 / 100
Ranks 9,007 of 11,240 Home & Kitchen niches · −9 vs the category median of 49
Market size
$46K/yr40K searches / yr
90-day growth
-17.4%search demand this quarter
Competition
47%top-5 click share · 23 brands · 31 sellers

Flapen Score

Gold Votive Candles against its category

The dotted line is the Home & Kitchen average. Past it, Gold Votive Candles is stronger. Inside it, weaker.

40Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Gold Votive Candles market on Amazon at a glance

Shoppers on Amazon United States searched for Gold Votive Candles 40K times last year and spent an estimated $46K. The top 5 brands take 68% of clicks. Demand peaks in Sep–Oct–Nov–Dec. Flapen scores it 40 out of 100, a Fail.

01 · Demand

An estimated 3.7% of those searches ended in a purchase.

Shoppers searched for this 40K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.7% of those searches ended in a purchase. Searches in the last 90 days moved -17.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $46K a year.

Searches, last 12 months
40K
Growth, 90 days vs prior 90
-17.4%
Conversion, latest week
3.7%
Market size, estimated
$46Ka year
Peak month
November3.5× the quietest month
Top search term
gold votive candles15K searches a year

02 · Price

A sale here is worth $30.93.

Listings sell for $30.93 on average, from $16.86 to $65.17. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $30.93 that is $0 to $3K a year per listing.

Average price
$30.93inside the $15 to $100 sweet spot
Price range
$16.86–$65.17
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
9.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 9.3% of listings are out of stock. The average listing ranks #112 within Candleholders. It carries 1,293 reviews at 4.68 stars, so a new listing needs social proof before a better product.

Sponsored listings
95%
Prime listings
100%
Out of stock, average day
9.3%
Average rank
#112in Candleholders
Average rating
4.68 starsAmazon United States average 4.42 stars
Average reviews
1,293per listing
Listings tracked
38

04 · Newcomers

0 of last year's 6 launches cleared the first-year sales bar.

6 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months
6
Successful launches
0Amazon's first-year sales bar
Average brand age
36 months

Products

Top Gold Votive Candles products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 47% of clicks. Leaders hold, but buyers still shop past them.

Brands

23 rising

Sellers

31

Top-5 brand share

68%

Top 20: 98%

Top-5 click share

47%

Top 20: 83%

Open market

28%

  • Brand 120%
  • Brand 217%
  • Brand 313%
  • Brand 412%
  • Brand 57%
  • Brand 64%

Demand

Gold Votive Candles search demand

Weekly searches over the year, seasonality beneath. Pick a range.

8K6KSpike '24Black Friday '24Prime Day '25Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Sep, Oct, Nov, Dec · busiest ÷ quietest = 3.5×

Search terms

Top Gold Votive Candles search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • gold votive candles15K/yr
  • gold mercury glass votives11K/yr
  • gold votive candle holders bulk6K/yr
  • gold votives candle holders7K/yr

Reviews and returns

What reviews say buyers love and hate about Gold Votive Candles

We read the reviews and the return reasons for every product selling here.

16%of positive reviews mention “Quality-Overall”
33%of negative reviews mention “Size-Overall”
9.2%of orders come back
“Too small size”
A buyer, on “Size-Overall”33% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Gold Votive Candles questions

Answered from the same tracked data.