Gold Throw Pillows
FailDemand is soft, at -22.9% this quarter, so Gold Throw Pillows is a Fail.
- Flapen Score
- 42 / 100Ranks 8,433 of 11,240 Home & Kitchen niches · −7 vs the category median of 4942
- Market size
- $114K/yr447K searches / yr
- 90-day growth
- -22.9%search demand this quarter
- Competition
- 49%top-5 click share · 18 brands · 21 sellers
Flapen Score
Gold Throw Pillows against its category
The dotted line is the Home & Kitchen average. Past it, Gold Throw Pillows is stronger. Inside it, weaker.
Market
The Gold Throw Pillows market on Amazon at a glance
Shoppers on Amazon United States searched for Gold Throw Pillows 447K times last year and spent an estimated $114K. The top 5 brands take 76% of clicks. Flapen scores it 42 out of 100, a Fail.
01 · Demand
An estimated 1.6% of those searches ended in a purchase.
Shoppers searched for this 447K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.6% of those searches ended in a purchase. Searches in the last 90 days moved -22.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $114K a year.
- Searches, last 12 months
- 447K
- Growth, 90 days vs prior 90
- -22.9%
- Conversion, latest week
- 1.6%
- Market size, estimated
- $114Ka year
- Peak month
- November1.7× the quietest month
- Top search term
- gold throw pillows132K searches a year
02 · Price
A sale here is worth $16.38.
Listings sell for $16.38 on average, from $6.75 to $40.14. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At $16.38 that is $2K to $4K a year per listing.
- Average price
- $16.38inside the $15 to $100 sweet spot
- Price range
- $6.75–$40.14
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 8K–10K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $2K–$4K
- Returns
- 1.6%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
92% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 0.2% of listings are out of stock. The average listing ranks #335 within Decorative Pillows, Inserts & Covers. It carries 12,102 reviews at 4.54 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 92%
- Prime listings
- 96%
- Out of stock, average day
- 0.2%
- Average rank
- #335in Decorative Pillows, Inserts & Covers
- Average rating
- 4.54 starsAmazon United States average 4.42 stars
- Average reviews
- 12,102per listing
- Listings tracked
- 26
04 · Newcomers
0 of last year's 4 launches cleared the first-year sales bar.
4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 4
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 35 months
Products
Top Gold Throw Pillows products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 49% of clicks. Leaders hold, but buyers still shop past them.
Brands
18 falling
Sellers
21
Top-5 brand share
76%
Top 20: 100%
Top-5 click share
49%
Top 20: 93%
Open market
21%
- Brand 139%
- Brand 222%
- Brand 35%
- Brand 45%
- Brand 55%
- Brand 64%
Demand
Gold Throw Pillows search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.7×
Search terms
Top Gold Throw Pillows search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- gold throw pillows132K/yr
- gold pillow covers114K/yr
- gold accent pillows41K/yr
- gold pillows for couch39K/yr
- gold decorative pillow37K/yr
- gold throw pillow covers23K/yr
- gold couch pillows20K/yr
- cream and gold throw pillows10K/yr
- gold throw pillows for couch11K/yr
- gold pillows decorative throw pillows20K/yr
Reviews and returns
What reviews say buyers love and hate about Gold Throw Pillows
We read the reviews and the return reasons for every product selling here.
“Not fluffy”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Canning Lids
$1.5M/yr+93.0%
10000 Btu Window Air Conditioner
$2.2M/yr+199.1%
Green Graduation Decorations Class of 2023
$190K/yr+184.6%
4th of July Float Decorations
$77K/yr>1,000%
Fall Candles
$620K/yr+155.9%
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Gold Throw Pillows questions
Answered from the same tracked data.