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Gold Sheets

Fail

The average product has 48,631 reviews to catch up to, so Gold Sheets is a Fail.

Flapen Score
47
47 / 100
Ranks 6,404 of 11,240 Home & Kitchen niches · −2 vs the category median of 49
Market size
$66K/yr107K searches / yr
90-day growth
-15.2%search demand this quarter
Competition
39%top-5 click share · 27 brands · 32 sellers

Flapen Score

Gold Sheets against its category

The dotted line is the Home & Kitchen average. Past it, Gold Sheets is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Gold Sheets market on Amazon at a glance

Shoppers on Amazon United States searched for Gold Sheets 107K times last year and spent an estimated $66K. The top 5 brands take 63% of clicks. Flapen scores it 47 out of 100, a Fail.

01 · Demand

An estimated 2.3% of those searches ended in a purchase.

Shoppers searched for this 107K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.3% of those searches ended in a purchase. Searches in the last 90 days moved -15.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $66K a year.

Searches, last 12 months
107K
Growth, 90 days vs prior 90
-15.2%
Conversion, latest week
2.3%
Market size, estimated
$66Ka year
Peak month
December1.4× the quietest month
Top search term
gold sheets31K searches a year

02 · Price

A sale here is worth $26.57.

Listings sell for $26.57 on average, from $5.45 to $125.07. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $26.57 that is $0 to $3K a year per listing.

Average price
$26.57inside the $15 to $100 sweet spot
Price range
$5.45–$125.07
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
2.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

65% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.6% of listings are out of stock. The average listing ranks #144 within Sheets & Pillowcases. It carries 48,631 reviews at 4.47 stars, so a new listing needs social proof before a better product.

Sponsored listings
65%
Prime listings
100%
Out of stock, average day
3.6%
Average rank
#144in Sheets & Pillowcases
Average rating
4.47 starsAmazon United States average 4.42 stars
Average reviews
48,631per listing
Listings tracked
49

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 53 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
53 months

Products

Top Gold Sheets products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 39% of clicks. An open shelf where new products get seen.

Brands

27 rising

Sellers

32

Top-5 brand share

63%

Top 20: 95%

Top-5 click share

39%

Top 20: 73%

Open market

33%

  • Brand 131%
  • Brand 214%
  • Brand 37%
  • Brand 46%
  • Brand 55%
  • Brand 64%

Demand

Gold Sheets search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KBlack Friday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Search terms

Top Gold Sheets search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • gold sheets31K/yr
  • gold sheets queen8K/yr
  • gold sheets king12K/yr
  • gold queen sheet set11K/yr
  • gold king size sheets7K/yr
  • gold bed sheets7K/yr
  • gold sheet6K/yr
  • gold sheet set5K/yr
  • gold king sheets4K/yr
  • gold queen sheets3K/yr

Reviews and returns

What reviews say buyers love and hate about Gold Sheets

We read the reviews and the return reasons for every product selling here.

24%of positive reviews mention “Soft Feel”
13%of negative reviews mention “Quality-Overall”
2.0%of orders come back
“Low quality”
A buyer, on “Quality-Overall”13% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Gold Sheets questions

Answered from the same tracked data.