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Gold Keurig

Fail

Shoppers spend an estimated $14K a year here, so Gold Keurig is a Fail.

Flapen Score
27
27 / 100
Ranks 10,897 of 11,240 Home & Kitchen niches · −22 vs the category median of 49
Market size
$14K/yr16K searches / yr
90-day growth
+1.6%search demand this quarter
Competition
76%top-5 click share · 6 brands · 59 sellers

Flapen Score

Gold Keurig against its category

The dotted line is the Home & Kitchen average. Past it, Gold Keurig is stronger. Inside it, weaker.

27Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Gold Keurig market on Amazon at a glance

Shoppers on Amazon United States searched for Gold Keurig 16K times last year and spent an estimated $14K. The top 5 brands take 98% of clicks. Demand peaks in Jan–Nov–Dec. Flapen scores it 27 out of 100, a Fail.

01 · Demand

An estimated 1.1% of those searches ended in a purchase.

Shoppers searched for this 16K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.1% of those searches ended in a purchase. Searches in the last 90 days moved +1.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $14K a year.

Searches, last 12 months
16K
Growth, 90 days vs prior 90
+1.6%
Conversion, latest week
1.1%
Market size, estimated
$14Ka year
Peak month
January1.6× the quietest month
Top search term
gold keurig10K searches a year

02 · Price

A sale here is worth $76.79.

Listings sell for $76.79 on average, from $16.85 to $138.34. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At $76.79 that is $0 to $8K a year per listing.

Average price
$76.79inside the $15 to $100 sweet spot
Price range
$16.85–$138.34
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
250–500
Units per listing a year
0–100
Revenue per listing a year
$0–$8K
Returns
5.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

79% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.3% of listings are out of stock. The average listing ranks #30 within Coffee, Tea & Espresso. It carries 32,129 reviews at 4.33 stars, so a new listing needs social proof before a better product.

Sponsored listings
79%
Prime listings
100%
Out of stock, average day
5.3%
Average rank
#30in Coffee, Tea & Espresso
Average rating
4.33 starsAmazon United States average 4.42 stars
Average reviews
32,129per listing
Listings tracked
14

04 · Newcomers

3 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
4
Successful launches
3Amazon's first-year sales bar
Average brand age
34 months

Products

Top Gold Keurig products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 76% of clicks. A locked shelf that new listings rarely crack.

Brands

6 falling

Sellers

59

Top-5 brand share

98%

Top 20: 100%

Top-5 click share

76%

Top 20: 100%

Open market

0%

  • Brand 177%
  • Brand 210%
  • Brand 34%
  • Brand 44%
  • Brand 53%
  • Brand 62%

Demand

Gold Keurig search demand

Weekly searches over the year, seasonality beneath. Pick a range.

600400Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26JanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJunJul

Peak months: Jan, Nov, Dec · busiest ÷ quietest = 1.6×

Search terms

Top Gold Keurig search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • gold keurig10K/yr
  • white and gold keurig5K/yr
  • gold keurig coffee maker2K/yr

Reviews and returns

What reviews say buyers love and hate about Gold Keurig

We read the reviews and the return reasons for every product selling here.

13%of positive reviews mention “Ease Of Use”
38%of negative reviews mention “Durability”
5.5%of orders come back
“Doesn't last”
A buyer, on “Durability”38% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Gold Keurig questions

Answered from the same tracked data.