Gold Book Ends

Shoppers searched for this 147K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.7% of those searches ended in a purchase. Searches in the last 90 days moved -9.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $72K a year.

Searches, last 12 months

147K

Growth, 90 days vs prior 90

-9.2%

Conversion, latest week

1.7%

Market size, estimated

$72Ka year

Peak month

January2.2× the quietest month

Top search term

brass bookends48K searches a year

Listings sell for $29.67 on average, from $7.43 to $61.38. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $29.67 that is $0 to $3K a year per listing.

Average price

$29.67inside the $15 to $100 sweet spot

Price range

$7.43–$61.38

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–3K

Units per listing a year

0–100

Revenue per listing a year

$0–$3K

Returns

2.4%of orders · Amazon United States median 2.1%

89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.3% of listings are out of stock. The average listing ranks #283 within Decorative Bookends. It carries 325 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings

89%

Prime listings

100%

Out of stock, average day

6.3%

Average rank

#283in Decorative Bookends

Average rating

4.54 starsAmazon United States average 4.42 stars

Average reviews

325per listing

Listings tracked

127

21 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months

21

Successful launches

6Amazon's first-year sales bar

Average brand age

38 months