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Gold and Silver Balloons

Fail

Shoppers spend an estimated $34K a year here, so Gold and Silver Balloons is a Fail.

Flapen Score
44
44 / 100
Ranks 7,719 of 11,240 Home & Kitchen niches · −5 vs the category median of 49
Market size
$34K/yr39K searches / yr
90-day growth
+5.6%search demand this quarter
Competition
49%top-5 click share · 28 brands · 35 sellers

Flapen Score

Gold and Silver Balloons against its category

The dotted line is the Home & Kitchen average. Past it, Gold and Silver Balloons is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Gold and Silver Balloons market on Amazon at a glance

Shoppers on Amazon United States searched for Gold and Silver Balloons 39K times last year and spent an estimated $34K. The top 5 brands take 51% of clicks. Demand peaks in Jan–Dec. Flapen scores it 44 out of 100, a Fail.

01 · Demand

An estimated 9.4% of those searches ended in a purchase.

Shoppers searched for this 39K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 9.4% of those searches ended in a purchase. Searches in the last 90 days moved +5.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $34K a year.

Searches, last 12 months
39K
Growth, 90 days vs prior 90
+5.6%
Conversion, latest week
9.4%
Market size, estimated
$34Ka year
Peak month
December4.7× the quietest month
Top search term
gold and silver balloons15K searches a year

02 · Price

A sale here is worth $9.28.

Listings sell for $9.28 on average, from $6.00 to $23.01. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $9.28 that is $928 to $2K a year per listing.

Average price
$9.28under the $15 to $100 sweet spot
Price range
$6.00–$23.01
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
4K–5K
Units per listing a year
100–250
Revenue per listing a year
$928–$2K
Returns
3.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.5% of listings are out of stock. The average listing ranks #1,035 within Balloons. It carries 2,435 reviews at 4.61 stars, so a new listing needs social proof before a better product.

Sponsored listings
94%
Prime listings
100%
Out of stock, average day
7.5%
Average rank
#1,035in Balloons
Average rating
4.61 starsAmazon United States average 4.42 stars
Average reviews
2,435per listing
Listings tracked
33

04 · Newcomers

0 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 29 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
3
Successful launches
0Amazon's first-year sales bar
Average brand age
29 months

Products

Top Gold and Silver Balloons products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 49% of clicks. Leaders hold, but buyers still shop past them.

Brands

28 rising

Sellers

35

Top-5 brand share

51%

Top 20: 94%

Top-5 click share

49%

Top 20: 87%

Open market

45%

  • Brand 113%
  • Brand 213%
  • Brand 310%
  • Brand 48%
  • Brand 56%
  • Brand 64%

Demand

Gold and Silver Balloons search demand

Weekly searches over the year, seasonality beneath. Pick a range.

6K4KHoliday '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Dec · busiest ÷ quietest = 4.7×

Search terms

Top Gold and Silver Balloons search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • gold and silver balloons15K/yr
  • silver and gold balloons10K/yr
  • black gold silver balloons7K/yr
  • black gold and silver balloons7K/yr

Reviews and returns

What reviews say buyers love and hate about Gold and Silver Balloons

We read the reviews and the return reasons for every product selling here.

28%of positive reviews mention “Quality-Overall”
24%of negative reviews mention “Quality-Overall”
3.5%of orders come back
“Worst balloon quality”
A buyer, on “Quality-Overall”24% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Gold and Silver Balloons questions

Answered from the same tracked data.