Go for Gold

Shoppers searched for this 7K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.5% of those searches ended in a purchase. Searches in the last 90 days moved -73.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $6K a year.

Searches, last 12 months

7K

Growth, 90 days vs prior 90

-73.7%

Conversion, latest week

7.5%

Market size, estimated

$6Ka year

Peak month

February6.5× the quietest month

Top search term

go for gold3K searches a year

Listings sell for $12.18 on average, from $6.31 to $34.87. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At $12.18 that is $0 to $1K a year per listing.

Average price

$12.18under the $15 to $100 sweet spot

Price range

$6.31–$34.87

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

250–500

Units per listing a year

0–100

Revenue per listing a year

$0–$1K

Returns

0.7%of orders · Amazon United States median 2.1%

75% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 33.0% of listings are out of stock. The average listing ranks #4,309 within Banners. It carries 112 reviews at 4.56 stars, so a new listing needs social proof before a better product.

Sponsored listings

75%

Prime listings

100%

Out of stock, average day

33.0%

Average rank

#4,309in Banners

Average rating

4.56 starsAmazon United States average 4.42 stars

Average reviews

112per listing

Listings tracked

8

4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

4

Successful launches

0Amazon's first-year sales bar

Average brand age

34 months