Gifts for Seniors

Shoppers searched for this 2.4M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.6% of those searches ended in a purchase. Searches in the last 90 days moved +71.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.1M a year.

Searches, last 12 months

2.4M

Growth, 90 days vs prior 90

+71.9%

Conversion, latest week

1.6%

Market size, estimated

$1.1Ma year

Top search term

best gifts for elderly mom59K searches a year

Listings sell for $28.44 on average, from $21.19 to $41.68. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 750 to 1,000 of them. At $28.44 that is $21K to $28K a year per listing.

Average price

$28.44inside the $15 to $100 sweet spot

Price range

$21.19–$41.68

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

30K–40K

Units per listing a year

750–1,000

Revenue per listing a year

$21K–$28K

Returns

2.6%of orders · Amazon United States median 2.1%

75% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #391 within Wearable Blankets. It carries 1,438 reviews at 4.63 stars, so a new listing needs social proof before a better product.

Sponsored listings

75%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#391in Wearable Blankets

Average rating

4.63 starsAmazon United States average 4.42 stars

Average reviews

1,438per listing

Listings tracked

4

The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

38 months