Gender Reveal Smoke Bombs

Shoppers searched for this 1.9M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.9% of those searches ended in a purchase. Searches in the last 90 days moved +13.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.0M a year.

Searches, last 12 months

1.9M

Growth, 90 days vs prior 90

+13.3%

Conversion, latest week

1.9%

Market size, estimated

$1.0Ma year

Peak month

July2.1× the quietest month

Top search term

gender reveal poppers501K searches a year

Listings sell for $27.65 on average, from $6.25 to $251.30. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 750 to 1,000 of them. At $27.65 that is $21K to $28K a year per listing.

Average price

$27.65inside the $15 to $100 sweet spot

Price range

$6.25–$251.30

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

40K–50K

Units per listing a year

750–1,000

Revenue per listing a year

$21K–$28K

Returns

0.4%of orders · Amazon United States median 2.1%

98% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 3.3% of listings are out of stock. The average listing ranks #456 within Confetti. It carries 2,299 reviews at 4.56 stars, so a new listing needs social proof before a better product.

Sponsored listings

98%

Prime listings

96%

Out of stock, average day

3.3%

Average rank

#456in Confetti

Average rating

4.56 starsAmazon United States average 4.42 stars

Average reviews

2,299per listing

Listings tracked

56

4 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

4

Successful launches

1Amazon's first-year sales bar

Average brand age

30 months