Gender Reveal Backdrop

Shoppers searched for this 148K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.0% of those searches ended in a purchase. Searches in the last 90 days moved -13.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $70K a year.

Searches, last 12 months

148K

Growth, 90 days vs prior 90

-13.0%

Conversion, latest week

4.0%

Market size, estimated

$70Ka year

Peak month

July1.8× the quietest month

Top search term

gender reveal banner58K searches a year

Listings sell for $11.86 on average, from $5.61 to $46.16. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $11.86 that is $0 to $1K a year per listing.

Average price

$11.86under the $15 to $100 sweet spot

Price range

$5.61–$46.16

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

0–100

Revenue per listing a year

$0–$1K

Returns

5.1%of orders · Amazon United States median 2.1%

94% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 6.3% of listings are out of stock. The average listing ranks #5,342 within Banners. It carries 331 reviews at 4.66 stars, so a new listing needs social proof before a better product.

Sponsored listings

94%

Prime listings

99%

Out of stock, average day

6.3%

Average rank

#5,342in Banners

Average rating

4.66 starsAmazon United States average 4.42 stars

Average reviews

331per listing

Listings tracked

96

37 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 25 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

37

Successful launches

5Amazon's first-year sales bar

Average brand age

25 months