Gel Pillow

Shoppers searched for this 713K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.8% of those searches ended in a purchase. Searches in the last 90 days moved +1.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $804K a year.

Searches, last 12 months

713K

Growth, 90 days vs prior 90

+1.5%

Conversion, latest week

2.8%

Market size, estimated

$804Ka year

Peak month

December1.5× the quietest month

Top search term

gel pillow108K searches a year

Listings sell for $39.96 on average, from $18.05 to $123.21. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 250 to 500 of them. At $39.96 that is $10K to $20K a year per listing.

Average price

$39.96inside the $15 to $100 sweet spot

Price range

$18.05–$123.21

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

20K–25K

Units per listing a year

250–500

Revenue per listing a year

$10K–$20K

Returns

2.8%of orders · Amazon United States median 2.1%

95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.4% of listings are out of stock. The average listing ranks #68 within Bed Pillows & Positioners. It carries 18,297 reviews at 4.36 stars, so a new listing needs social proof before a better product.

Sponsored listings

95%

Prime listings

100%

Out of stock, average day

2.4%

Average rank

#68in Bed Pillows & Positioners

Average rating

4.36 starsAmazon United States average 4.42 stars

Average reviews

18,297per listing

Listings tracked

39

6 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

6

Successful launches

6Amazon's first-year sales bar

Average brand age

34 months