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garfield blanket

Skip it

A small market ($10K/yr) — this niche doesn't clear our bar today.

Market size 3Growth 14Conversion 14Competition 48Returns 91Price range 86Avg price 95Brand share 52Review moat 59Quality gap 19

Avg price

Incredible$26.78

avg listing price — sweet spot $15–$100

Returns

Great1.2%

return rate — above 5% kills the launch gate

Price range

Great$10.89–$46.46

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good1,131.3

avg incumbent reviews — the moat a new listing must climb

Brand share

Good74%

top-5 brand share — brands hold most of the demand

Competition

Okay56%

top-5 click share — leaders hold, buyers still browse

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Growth

Bad-21.8%

90-day search growth — must beat 0% to launch

Conversion

Bad1.1%

search→purchase rate — share of searches ending in a sale

Market size

Bad$10K

$10K/yr · 33K searches

According to Flapen's Amazon United States niche tracking, garfield blanket is a $10K/yr Amazon United States market (33K searches/yr). The top 5 brands hold 74% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 39/100.

Data updated Jul 17, 2026 · scored weekly · How we score niches

garfield blanket market data

Units sold / yr
750–1K
avg 0–100/product
Revenue / yr
$20K–$27K
units × avg price
Conversion rate
1.1%
Avg BSR
#5,567
Page quality
0%
Prime
90%
Sponsored
60%
Out of stock
3.9%
Avg brand age
35 months
Avg seller age
162 days

Competition & brand share

The top 5 products take 56% of clicks — established leaders, but buyers still shop beyond them.

Brands

11 rising

Sellers

24

Top-5 brand share

74%

Top 20: 100%

Top-5 click share

56%

Top 20: 100%

Open market

17%

  • Silver Buffalo26%
  • Berkshire Blanket15%
  • Franco13%
  • Garfield10%
  • Surreal Entertainment9%
  • Hyp9%
  • Open — no brand owns it (5 brands, 17%)

Demand & seasonality

Weekly Amazon search volume, last 83 weeks — -21.8% search growth over the last 90 days.
5K3KPrime Day '25Spike '25Holiday '25JanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Nov, Dec · busiest ÷ quietest = 7.4×

Top garfield blanket search terms

  • garfield blanket27K/yr
  • garfield bedding4K/yr
  • garfield sheets2K/yr
All search terms

Top garfield blanket products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%$4048%$80912%$1K16%$2K1101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 20 tracked products in this niche — three views at once, no toggling.

What buyers say about garfield blanket

What buyers praise and complain about, mined from review topics.

What buyers love

Soft Feel24%

“Very soft- now on Grandsons bed”

Quality-Overall18%

“This is a good quality cup”

Gifting Purpose18%

“Made a great Christmas gift”

Collectibles6%

“She wanted it for her collection”

Print Quality5%

“Beautiful print”

Durability4%

“appears durable while still fluffy”

Advertised Vs Actual Product4%

“product is as advertised”

Washability3%

“Well made and colorfast after washing”

Fun/Entertainment Experience3%

“A fun item”

Value For Money3%

“great price”

What buyers complain about

Thin25%

“Material thin”

Thickness25%

“Thin and small”

Gifting Purpose8%

“Cheap and very disappointed as this was an angel tree gift”

Quality-Overall8%

“Cheap”

Size-Overall6%

“a little smaller than expected”

Top return reasons

Size-Overall40%
Material Quality11%
Quality-Overall10%
Thin10%
Soft Feel6%
Stitch/Finish/Polish6%
Product Condition3%
Gifting Purpose3%
Waist Fit3%
Value For Money3%

Common questions

Is garfield blanket profitable to sell on Amazon United States?
The niche generates $10K/yr across 20 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -21.8%. Flapen's verdict: Skip it (39/100).
How competitive is the garfield blanket niche?
11 brands and 24 sellers compete. The top 5 products take 56% of clicks and top 5 brands hold 74% of demand.
What do buyers complain about in garfield blanket?
Top complaints mined from reviews: Thin, Thickness, Gifting Purpose. The return rate is 1.2%.
When does demand for garfield blanket peak?
Demand peaks in Nov–Dec; the busiest month runs 7.4× the quietest.
What does it cost to enter the garfield blanket niche?
Listings span $10.89–$46.46; the average listing price is $26.78 (sweet spot $15–$100). The average incumbent carries 1,131 reviews — the moat a new listing must climb.