Skip to content

Gamer Blanket

Fail

Demand is soft, at -23.6% this quarter, so Gamer Blanket is a Fail.

Flapen Score
37
37 / 100
Ranks 9,707 of 11,240 Home & Kitchen niches · −12 vs the category median of 49
Market size
$100K/yr204K searches / yr
90-day growth
-23.6%search demand this quarter
Competition
59%top-5 click share · 20 brands · 22 sellers

Flapen Score

Gamer Blanket against its category

The dotted line is the Home & Kitchen average. Past it, Gamer Blanket is stronger. Inside it, weaker.

37Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Gamer Blanket market on Amazon at a glance

Shoppers on Amazon United States searched for Gamer Blanket 204K times last year and spent an estimated $100K. The top 5 brands take 68% of clicks. Demand peaks in Nov–Dec. Flapen scores it 37 out of 100, a Fail.

01 · Demand

An estimated 2.4% of those searches ended in a purchase.

Shoppers searched for this 204K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.4% of those searches ended in a purchase. Searches in the last 90 days moved -23.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $100K a year.

Searches, last 12 months
204K
Growth, 90 days vs prior 90
-23.6%
Conversion, latest week
2.4%
Market size, estimated
$100Ka year
Peak month
December11.7× the quietest month
Top search term
gamer blanket39K searches a year

02 · Price

A sale here is worth $20.49.

Listings sell for $20.49 on average, from $9.56 to $40.24. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At $20.49 that is $2K to $5K a year per listing.

Average price
$20.49inside the $15 to $100 sweet spot
Price range
$9.56–$40.24
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
8K–10K
Units per listing a year
100–250
Revenue per listing a year
$2K–$5K
Returns
5.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.3% of listings are out of stock. The average listing ranks #219 within Kids' Bedding. It carries 1,615 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings
95%
Prime listings
100%
Out of stock, average day
6.3%
Average rank
#219in Kids' Bedding
Average rating
4.60 starsAmazon United States average 4.42 stars
Average reviews
1,615per listing
Listings tracked
21

04 · Newcomers

0 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
33 months

Products

Top Gamer Blanket products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 59% of clicks. Leaders hold, but buyers still shop past them.

Brands

20 falling

Sellers

22

Top-5 brand share

68%

Top 20: 100%

Top-5 click share

59%

Top 20: 99%

Open market

32%

  • Brand 125%
  • Brand 210%
  • Brand 39%
  • Brand 49%
  • Brand 58%
  • Brand 68%

Demand

Gamer Blanket search demand

Weekly searches over the year, seasonality beneath. Pick a range.

25K15KSpike '24Holiday '24Prime Day '25Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 11.7×

Search terms

Top Gamer Blanket search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • gamer blanket39K/yr
  • gaming blanket44K/yr
  • playstation blanket16K/yr
  • video game blanket12K/yr
  • gamer throw blanket10K/yr
  • gaming throw blanket9K/yr
  • gamer blankets for boys16K/yr
  • xbox blanket8K/yr
  • gaming blanket for boys19K/yr
  • game blanket6K/yr

Reviews and returns

What reviews say buyers love and hate about Gamer Blanket

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Soft Feel”
23%of negative reviews mention “Brightness/Shine/Glow”
5.2%of orders come back
“isnt super bright”
A buyer, on “Brightness/Shine/Glow”23% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Gamer Blanket questions

Answered from the same tracked data.