Fuzzy Ball Hand Towel

Shoppers searched for this 108K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.3% of those searches ended in a purchase. Searches in the last 90 days moved -11.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $36K a year.

Searches, last 12 months

108K

Growth, 90 days vs prior 90

-11.0%

Conversion, latest week

2.3%

Market size, estimated

$36Ka year

Peak month

December2.4× the quietest month

Top search term

chenille hand towel28K searches a year

Listings sell for $14.68 on average, from $4.25 to $29.32. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $14.68 that is $0 to $1K a year per listing.

Average price

$14.68under the $15 to $100 sweet spot

Price range

$4.25–$29.32

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

0–100

Revenue per listing a year

$0–$1K

Returns

2.0%of orders · Amazon United States median 2.1%

87% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 11.5% of listings are out of stock. The average listing ranks #874 within Towels. It carries 499 reviews at 4.38 stars, so a new listing needs social proof before a better product.

Sponsored listings

87%

Prime listings

93%

Out of stock, average day

11.5%

Average rank

#874in Towels

Average rating

4.38 starsAmazon United States average 4.42 stars

Average reviews

499per listing

Listings tracked

55

15 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 22 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

15

Successful launches

1Amazon's first-year sales bar

Average brand age

22 months