Fur Throw

Shoppers searched for this 99K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.7% of those searches ended in a purchase. Searches in the last 90 days moved -22.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $50K a year.

Searches, last 12 months

99K

Growth, 90 days vs prior 90

-22.1%

Conversion, latest week

1.7%

Market size, estimated

$50Ka year

Peak month

December5.4× the quietest month

Top search term

fur throw55K searches a year

Listings sell for $29.43 on average, from $6.28 to $185.37. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $29.43 that is $0 to $3K a year per listing.

Average price

$29.43inside the $15 to $100 sweet spot

Price range

$6.28–$185.37

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–2K

Units per listing a year

0–100

Revenue per listing a year

$0–$3K

Returns

3.0%of orders · Amazon United States median 2.1%

96% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.4% of listings are out of stock. The average listing ranks #269 within Throws. It carries 6,483 reviews at 4.51 stars, so a new listing needs social proof before a better product.

Sponsored listings

96%

Prime listings

100%

Out of stock, average day

2.4%

Average rank

#269in Throws

Average rating

4.51 starsAmazon United States average 4.42 stars

Average reviews

6,483per listing

Listings tracked

95

11 products launched here in the last 12 months. 8 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months

11

Successful launches

8Amazon's first-year sales bar

Average brand age

41 months