Funny Candles

Shoppers searched for this 582K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.2% of those searches ended in a purchase. Searches in the last 90 days moved -10.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $351K a year.

Searches, last 12 months

582K

Growth, 90 days vs prior 90

-10.5%

Conversion, latest week

4.2%

Market size, estimated

$351Ka year

Peak month

December11.7× the quietest month

Top search term

funny candles239K searches a year

Listings sell for $14.28 on average, from $8.29 to $23.89. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 100 to 250 of them. At $14.28 that is $1K to $4K a year per listing.

Average price

$14.28under the $15 to $100 sweet spot

Price range

$8.29–$23.89

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

20K–25K

Units per listing a year

100–250

Revenue per listing a year

$1K–$4K

Returns

0.9%of orders · Amazon United States median 2.1%

58% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.4% of listings are out of stock. The average listing ranks #453 within Candles. It carries 986 reviews at 4.70 stars, so a new listing needs social proof before a better product.

Sponsored listings

58%

Prime listings

100%

Out of stock, average day

7.4%

Average rank

#453in Candles

Average rating

4.70 starsAmazon United States average 4.42 stars

Average reviews

986per listing

Listings tracked

31

6 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

6

Successful launches

2Amazon's first-year sales bar

Average brand age

31 months