Full Size Pillow Top Mattress
MaybeThe top 5 brands take only 36% of clicks. But prices span $37.36–$390.98, mostly outside the sweet spot, so Full Size Pillow Top Mattress is a Maybe.
- Flapen Score
- 59 / 100Top 12% of 11,240 Home & Kitchen niches · +10 vs the category median of 4959
- Market size
- $638K/yr224K searches / yr
- 90-day growth
- +6.2%search demand this quarter
- Competition
- 21%top-5 click share · 57 brands · 67 sellers
Flapen Score
Full Size Pillow Top Mattress against its category
The dotted line is the Home & Kitchen average. Past it, Full Size Pillow Top Mattress is stronger. Inside it, weaker.
Market
The Full Size Pillow Top Mattress market on Amazon at a glance
Shoppers on Amazon United States searched for Full Size Pillow Top Mattress 224K times last year and spent an estimated $638K. The top 5 brands take 36% of clicks. Demand peaks in Aug. Flapen scores it 59 out of 100, a Maybe.
01 · Demand
An estimated 2.0% of those searches ended in a purchase.
Shoppers searched for this 224K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.0% of those searches ended in a purchase. Searches in the last 90 days moved +6.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $638K a year.
- Searches, last 12 months
- 224K
- Growth, 90 days vs prior 90
- +6.2%
- Conversion, latest week
- 2.0%
- Market size, estimated
- $638Ka year
- Peak month
- August1.9× the quietest month
- Top search term
- full size pillow top mattress36K searches a year
02 · Price
A sale here is worth $140.46.
Listings sell for $140.46 on average, from $37.36 to $390.98. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $140.46 that is $0 to $14K a year per listing.
- Average price
- $140.46above the $15 to $100 sweet spot
- Price range
- $37.36–$390.98
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 4K–5K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$14K
- Returns
- 1.8%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
93% of listings pay for placement with sponsored ads. 78% ship with Prime. On an average day, 14.3% of listings are out of stock. The average listing ranks #154 within Mattresses & Box Springs. It carries 4,835 reviews at 4.44 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 93%
- Prime listings
- 78%
- Out of stock, average day
- 14.3%
- Average rank
- #154in Mattresses & Box Springs
- Average rating
- 4.44 starsAmazon United States average 4.42 stars
- Average reviews
- 4,835per listing
- Listings tracked
- 100
04 · Newcomers
36 of last year's 40 launches cleared the first-year sales bar.
40 products launched here in the last 12 months. 36 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 23 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 40
- Successful launches
- 36Amazon's first-year sales bar
- Average brand age
- 23 months
Products
Top Full Size Pillow Top Mattress products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 21% of clicks. An open shelf where new products get seen.
Brands
57 flat
Sellers
67
Top-5 brand share
36%
Top 20: 78%
Top-5 click share
21%
Top 20: 56%
Open market
61%
- Brand 117%
- Brand 25%
- Brand 35%
- Brand 44%
- Brand 54%
- Brand 64%
Demand
Full Size Pillow Top Mattress search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Aug · busiest ÷ quietest = 1.9×
Search terms
Top Full Size Pillow Top Mattress search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- full size pillow top mattress36K/yr
- full size box spring and mattress29K/yr
- full size hybrid mattress 12 inch17K/yr
- toddler full size mattress14K/yr
- full size mattress pillow top16K/yr
- full size mattress for toddler floor bed13K/yr
- kids full mattress12K/yr
- full box spring and mattress set11K/yr
- full size mattress toddler10K/yr
- paylesshere12K/yr
Reviews and returns
What reviews say buyers love and hate about Full Size Pillow Top Mattress
We read the reviews and the return reasons for every product selling here.
“Not nearly as thick”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
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FAQ
Common Full Size Pillow Top Mattress questions
Answered from the same tracked data.