Full Size Mattress Pad
PassFull Size Mattress Pad scores 65 out of 100, a Pass. Shoppers spend an estimated $2.0M a year here, search demand grew +25.5% this quarter, and an estimated 2.1% of orders come back.
- Flapen Score
- 65 / 100Top 3% of 11,240 Home & Kitchen niches · +16 vs the category median of 4965
- Market size
- $2.0M/yr850K searches / yr
- 90-day growth
- +25.5%search demand this quarter
- Competition
- 54%top-5 click share · 19 brands · 21 sellers
Flapen Score
Full Size Mattress Pad against its category
The dotted line is the Home & Kitchen average. Past it, Full Size Mattress Pad is stronger. Inside it, weaker.
Market
The Full Size Mattress Pad market on Amazon at a glance
Shoppers on Amazon United States searched for Full Size Mattress Pad 850K times last year and spent an estimated $2.0M. The top 5 brands take 71% of clicks. Demand peaks in Aug–Sep. Flapen scores it 65 out of 100, a Pass.
01 · Demand
An estimated 7.7% of those searches ended in a purchase.
Shoppers searched for this 850K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.7% of those searches ended in a purchase. Searches in the last 90 days moved +25.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $2.0M a year.
- Searches, last 12 months
- 850K
- Growth, 90 days vs prior 90
- +25.5%
- Conversion, latest week
- 7.7%
- Market size, estimated
- $2.0Ma year
- Peak month
- September3.2× the quietest month
- Top search term
- full size mattress pad166K searches a year
02 · Price
A sale here is worth $31.20.
Listings sell for $31.20 on average, from $11.18 to $87.26. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 3,000 to 4,000 of them. At $31.20 that is $94K to $125K a year per listing.
- Average price
- $31.20inside the $15 to $100 sweet spot
- Price range
- $11.18–$87.26
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 60K–80K
- Units per listing a year
- 3,000–4,000
- Revenue per listing a year
- $94K–$125K
- Returns
- 2.1%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #23 within Mattress Pads & Toppers. It carries 33,617 reviews at 4.49 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #23in Mattress Pads & Toppers
- Average rating
- 4.49 starsAmazon United States average 4.42 stars
- Average reviews
- 33,617per listing
- Listings tracked
- 29
04 · Newcomers
6 of last year's 6 launches cleared the first-year sales bar.
6 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.
- Launched, last 12 months
- 6
- Successful launches
- 6Amazon's first-year sales bar
- Average brand age
- 45 months
Products
Top Full Size Mattress Pad products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 29, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Quilted Fitted Mattress Pad Full Mattress Protector Topper with Deep Pocket Stretches up to 16 Inches Machine Washable Mattress Cover by Utopia Bedding (White)
- Price
- $20.02
- Rating
- 4.6/5
- Reviews
- 158,993
- Age
- 11y ago
Niagara Sleep Solution Ultra Soft Full Size Mattress Topper - Rayon Derived from Bamboo Pillow Top Mattress Pad for Back Pain Relief - Naturally Cooling for Hot Sleepers Green
- Price
- $39.59
- Rating
- 4.4/5
- Reviews
- 54,178
- Age
- 8y ago
Niagara Sleep Solution Cloud-Like Full Non-Slip Mattress Topper - 100% Cotton Top Mattress Pad for Back Pain Relief - Extra-Grip Breathable & Naturally Cooling for Hot Sleepers White
- Price
- $37.36
- Rating
- 4.4/5
- Reviews
- 3,955
- Age
- 2y ago
Full Size Mattress Protector Pad Waterproof Quilted Breathable & Cooling Full Mattresses Pad Cover Fitted for Double Bed with Deep Pocket Up to 14 (White)
- Price
- $19.21
- Rating
- 4.6/5
- Reviews
- 18,038
- Age
- 7y ago
EASELAND Full Size Mattress Pad Cotton Pillow Top Mattress Topper White
- Price
- $44.68
- Rating
- 4.5/5
- Reviews
- 116,917
- Age
- 9y ago
Trending
estimated 90-day click momentum
OLIXIS 2 Inch Full Cooling Gel Infused Memory Foam Mattress Topper Bed Pad
- Price
- $25.24
- Rating
- 4.6/5
- Reviews
- 453
- Age
- 5mo ago
Novilla Full Mattress Topper Extra Thick Pillow Top Mattress Pad Down Alternative Fill Breathable Cover 8-21 Deep Pocket Soft Bed Topper for Back Pain Relief
- Price
- $26.93
- Rating
- 4.6/5
- Reviews
- 249
- Age
- 5mo ago
Sweetcrispy Full Size Mattress Topper Pillow Top Mattress Pad
- Price
- $20.50
- Rating
- 4.1/5
- Reviews
- 190
- Age
- 7mo ago
Niagara Sleep Solution Ultra Soft Full Size Mattress Topper - Rayon Derived from Bamboo Pillow Top Mattress Pad for Back Pain Relief - Naturally Cooling for Hot Sleepers Dark Gray
- Price
- $47.21
- Rating
- 4.4/5
- Reviews
- 54,178
- Age
- 9mo ago
Quilted Fitted Mattress Pad Full Mattress Protector Topper with Deep Pocket Stretches up to 16 Inches Machine Washable Mattress Cover by Utopia Bedding (Light Grey)
- Price
- $21.44
- Rating
- 4.6/5
- Reviews
- 158,993
- Age
- 3y ago
Newest
by launch dateOLIXIS 2 Inch Full Cooling Gel Infused Memory Foam Mattress Topper Bed Pad
- Price
- $25.24
- Rating
- 4.6/5
- Reviews
- 453
- Age
- 5mo ago
Novilla Full Mattress Topper Extra Thick Pillow Top Mattress Pad Down Alternative Fill Breathable Cover 8-21 Deep Pocket Soft Bed Topper for Back Pain Relief
- Price
- $26.93
- Rating
- 4.6/5
- Reviews
- 249
- Age
- 5mo ago
Sweetcrispy Full Size Mattress Topper Pillow Top Mattress Pad
- Price
- $20.50
- Rating
- 4.1/5
- Reviews
- 190
- Age
- 7mo ago
Mattress Pad Full Size Cooling Pillow Top Mattress Topper Ultra Soft Viscose Made from Bamboo Breathable for Hot Sleepers Deep Pocket 8-20 Green
- Price
- $23.62
- Rating
- 4.3/5
- Reviews
- 480
- Age
- 7mo ago
Niagara Sleep Solution Ultra Soft Full Size Mattress Topper - Rayon Derived from Bamboo Pillow Top Mattress Pad for Back Pain Relief - Naturally Cooling for Hot Sleepers Dark Gray
- Price
- $47.21
- Rating
- 4.4/5
- Reviews
- 54,178
- Age
- 9mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 54% of clicks. Leaders hold, but buyers still shop past them.
Brands
19 rising
Sellers
21
Est. top-5 brand share
71%
Top 20: 100%
Est. top-5 click share
54%
Top 20: 91%
Open market
24%
- Niagara Sleep Solution25%
- Utopia Bedding24%
- SPRINGSPIRIT10%
- BEDLORE7%
- EASELAND6%
- Amazon Basics5%
Demand
Full Size Mattress Pad search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Aug, Sep · busiest ÷ quietest = 3.2×
Search terms
Top Full Size Mattress Pad search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- full size mattress pad166K/yr
- mattress pad full159K/yr
- full mattress pad104K/yr
- pillow top mattress topper full89K/yr
- firm mattress topper full49K/yr
- mattress pads full size52K/yr
- full size bed mattress topper29K/yr
- mattress pad full size27K/yr
- full-size mattress topper14K/yr
- pillow topper full19K/yr
Reviews and returns
What reviews say buyers love and hate about Full Size Mattress Pad
We read the reviews and the return reasons for every product selling here.
“Its thick”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
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Best Flapen score
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FAQ
Common Full Size Mattress Pad questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data