Full Size Blanket

Shoppers searched for this 1.2M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.9% of those searches ended in a purchase. Searches in the last 90 days moved -15.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $575K a year.

Searches, last 12 months

1.2M

Growth, 90 days vs prior 90

-15.3%

Conversion, latest week

1.9%

Market size, estimated

$575Ka year

Peak month

December2.0× the quietest month

Top search term

full size blanket281K searches a year

Listings sell for $24.85 on average, from $9.75 to $47.57. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 250 to 500 of them. At $24.85 that is $6K to $12K a year per listing.

Average price

$24.85inside the $15 to $100 sweet spot

Price range

$9.75–$47.57

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

20K–25K

Units per listing a year

250–500

Revenue per listing a year

$6K–$12K

Returns

2.2%of orders · Amazon United States median 2.1%

93% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 2.0% of listings are out of stock. The average listing ranks #96 within Bed Blankets. It carries 35,562 reviews at 4.53 stars, so a new listing needs social proof before a better product.

Sponsored listings

93%

Prime listings

98%

Out of stock, average day

2.0%

Average rank

#96in Bed Blankets

Average rating

4.53 starsAmazon United States average 4.42 stars

Average reviews

35,562per listing

Listings tracked

46

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

42 months